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Farmers’ Market Liaison
Summer Intern 2009
Connie Eisch, FLE
UWEX Wood County
Farmers’ Market Liaison-Wood Co.
 Situation: FM in Wood County was
revived 2001, Market has grown to 42
vendors in 2009
 Majority are Hmong and may not speak
English well
 Problems with marketing, and
misunderstandings with market policies
and procedures; no knowledge of UWEX
as a resource for soil conservation
Farmers’ Market Liaison-Wood Co.
 Response: SAAIP (Summer Affirmative
Action Intern Program) funds secured
covering 50% of salary for intern
 Central District innovative grant secured for
remaining salary + travel and supplies
 Advertised and interviewed 6 candidates
Farmers’ Market Liaison – AyLee
 Radio programs and newspaper articles in
Wisconsin Rapids and Marshfield promoting FM
 Hosted a Farmers’ Informational Workshop for
Hmong farmers with Matt Lippert, UWEX Ag,
Kate Carlson, Wood Co HD, and Jack Chang,
Dept of Ag, Trade and Consumer Protection
 Presented Hmong culture and history to
4-H campers
 Visited FM weekly to speak with farmers
Farmers’ Market Liaison - AyLee
 Worked on good communication strategies
between farmers and market organizers
 Introduced UW Extension as a resource to
the farmers
Energy Conservation Initiative
UW-Extension, Outagamie County
Presented by:
Jim Resick, Community Development Educator
Zen Miller, Dairy/Livestock Agent
UW-Extension, Outagamie County
Funding A Budget
• NE District Resource Management Grant-$5000
• Mellissa Hansen - Outreach Specialist
• 528 Light bulbs – Focus On Energy
OUTAGAMIE COUNTY
OUTAGAMIE COUNTY
Booth at County Fair
• 1) Handout
• 2) Energy Bicycle
• 3) Staffed by Agents
and Focus On Energy
• Results: 360 people contacted
Agriculture
• 75 dairy farms in target area sent letter
• 31 farms with energy audits
• 4 with no recommendations
• 14 turned down or just did something
• 30 farms not contacted
Audit Summary
• Only recommend if 4.5 year or less
payback
• Grant amount: $36,950
• Cost: $205,400
• Year Savings: $72,243.59
• Payback: 1.88 years
Recommendations
• Switch to natural gas water heater
• Scroll compressor
• Variable speed vacuum pump
• Heat recovery unit
• Water heater from electric to Propane
• 2nd
heat recovery
• Variable speed milk pump
• Commercial washer/dryer
Phone Survey N=9 Farms
• Learned to save
• Packet was useful
• Eight felt they saved energy
• Two bought more light bulbs (12)
• One installed variable speed milk pump
• Two rewire programs
• Three plan on changes in next 12 months
Community Resource Development
• 2 Green Blitz held 4 days
• 60 Business & Nonprofit energy audits
• 4 Village Board presentations
• 3 Town Board presentations
• 3 Public events
Business Energy Audits
• 144.3 KW saved
• $67,293grant/incentives
• $49,472 Year Savings
• ? Payback
Phone Surveys
Businesses N=54
• 68.8% (33 of 48) used follow-up report
• 48.1% implemented conservation measures
• 38 changes in 26 buildings (lighting)
• 35.2% (18) plan on changes in next 12 months
• $14,430 incentives in hand, 5 clients
Family Living
• 2 Home & Community Education
• 4 Group agency meetings
• County: Maintenance, County
Executive, Finance Director
• Made contact with librarian
(display & meetings set)
4-H & Youth
• 6 clubs visited
• Developed youth oriented presentation
• Packets and CFL lightbulbs delivered
• Packet and CFL lightbulbs delivered to
4-H Livestock & Dairy Committees
Phone Surveys
Households N=128
• 82.8% (106) had installed free CFL’s
• 29.3% (36) used coupons to purchase 254 bulbs
• 60.2% (77) partial switch to energy efficient lighting
• 12.0% (12) plan to get energy audit on house
Evidence of Success
• 4-H Leader Comment: “Your presentation was the best
we ever had. It was fun and interactive, and it kept our
attention.”
• Business Owner: “My energy bill dropped $150 per
month after implementing the recommendations.”
• City Clerk: “We are using the report in plans to remodel
City Hall.”
Conclusion
• Round 2 planned in other
targeted county areas
• Large saving possible / On
going
• Reduces operating costs
• All staff can participate
• Easy to show $ saved

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Farmers' Market Liaison Promotes Hmong Vendors

  • 1. Farmers’ Market Liaison Summer Intern 2009 Connie Eisch, FLE UWEX Wood County
  • 2. Farmers’ Market Liaison-Wood Co.  Situation: FM in Wood County was revived 2001, Market has grown to 42 vendors in 2009  Majority are Hmong and may not speak English well  Problems with marketing, and misunderstandings with market policies and procedures; no knowledge of UWEX as a resource for soil conservation
  • 3. Farmers’ Market Liaison-Wood Co.  Response: SAAIP (Summer Affirmative Action Intern Program) funds secured covering 50% of salary for intern  Central District innovative grant secured for remaining salary + travel and supplies  Advertised and interviewed 6 candidates
  • 4.
  • 5. Farmers’ Market Liaison – AyLee  Radio programs and newspaper articles in Wisconsin Rapids and Marshfield promoting FM  Hosted a Farmers’ Informational Workshop for Hmong farmers with Matt Lippert, UWEX Ag, Kate Carlson, Wood Co HD, and Jack Chang, Dept of Ag, Trade and Consumer Protection  Presented Hmong culture and history to 4-H campers  Visited FM weekly to speak with farmers
  • 6. Farmers’ Market Liaison - AyLee  Worked on good communication strategies between farmers and market organizers  Introduced UW Extension as a resource to the farmers
  • 7. Energy Conservation Initiative UW-Extension, Outagamie County Presented by: Jim Resick, Community Development Educator Zen Miller, Dairy/Livestock Agent UW-Extension, Outagamie County
  • 8. Funding A Budget • NE District Resource Management Grant-$5000 • Mellissa Hansen - Outreach Specialist • 528 Light bulbs – Focus On Energy
  • 11. Booth at County Fair • 1) Handout • 2) Energy Bicycle • 3) Staffed by Agents and Focus On Energy • Results: 360 people contacted
  • 12. Agriculture • 75 dairy farms in target area sent letter • 31 farms with energy audits • 4 with no recommendations • 14 turned down or just did something • 30 farms not contacted
  • 13. Audit Summary • Only recommend if 4.5 year or less payback • Grant amount: $36,950 • Cost: $205,400 • Year Savings: $72,243.59 • Payback: 1.88 years
  • 14. Recommendations • Switch to natural gas water heater • Scroll compressor • Variable speed vacuum pump • Heat recovery unit • Water heater from electric to Propane • 2nd heat recovery • Variable speed milk pump • Commercial washer/dryer
  • 15. Phone Survey N=9 Farms • Learned to save • Packet was useful • Eight felt they saved energy • Two bought more light bulbs (12) • One installed variable speed milk pump • Two rewire programs • Three plan on changes in next 12 months
  • 16. Community Resource Development • 2 Green Blitz held 4 days • 60 Business & Nonprofit energy audits • 4 Village Board presentations • 3 Town Board presentations • 3 Public events
  • 17. Business Energy Audits • 144.3 KW saved • $67,293grant/incentives • $49,472 Year Savings • ? Payback
  • 18. Phone Surveys Businesses N=54 • 68.8% (33 of 48) used follow-up report • 48.1% implemented conservation measures • 38 changes in 26 buildings (lighting) • 35.2% (18) plan on changes in next 12 months • $14,430 incentives in hand, 5 clients
  • 19. Family Living • 2 Home & Community Education • 4 Group agency meetings • County: Maintenance, County Executive, Finance Director • Made contact with librarian (display & meetings set)
  • 20. 4-H & Youth • 6 clubs visited • Developed youth oriented presentation • Packets and CFL lightbulbs delivered • Packet and CFL lightbulbs delivered to 4-H Livestock & Dairy Committees
  • 21. Phone Surveys Households N=128 • 82.8% (106) had installed free CFL’s • 29.3% (36) used coupons to purchase 254 bulbs • 60.2% (77) partial switch to energy efficient lighting • 12.0% (12) plan to get energy audit on house
  • 22. Evidence of Success • 4-H Leader Comment: “Your presentation was the best we ever had. It was fun and interactive, and it kept our attention.” • Business Owner: “My energy bill dropped $150 per month after implementing the recommendations.” • City Clerk: “We are using the report in plans to remodel City Hall.”
  • 23. Conclusion • Round 2 planned in other targeted county areas • Large saving possible / On going • Reduces operating costs • All staff can participate • Easy to show $ saved