BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice, and answer your questions. To learn more about BlogWell, visit http://gaspedal.com/blogwell In the BlogWell San Francisco case study presentation, "Customers First: TurboTax in Social Media," Social Media Marketing Manager, Quickbooks Kira Wampler describes how Intuit, a traditional financial software company, leverages the power of engaged customers to offer point-of-need support, innovative marketing programs, and build better products. Measuring ROI, managing teams, legal issues, B-to-B, working with agencies and creating great content are central themes at BlogWell. This event is the best opportunity available for anyone looking to get started or improve their corporate social media efforts. Learn more at http://gaspedal.com/blogwell