In his BlogWell Dallas presentation, Coldwell Banker Real Estate's VP of Communications, David Siroty, shares how they are using video content to change the real estate world.
Watch the video of this presentation here: https://vimeo.com/38248782
12. EXPERIENCE
• Used our API to match data & parameters on our traditional site
• IP lookup to auto-locate visitors
13. EXPERIENCE
• Used our API to match search experience on our traditional site
• IP lookup to auto-locate visitors
14. EXPERIENCE
• Auto populate titles with property info • Link to full details on coldwellbanker.com
• Agents can customize description & tags • Leads form to contact agent directly
• Sharing via social
16. Wished he’d seen
THE RESULTS Over 150k
videos
On Location before
finishing book
uploaded
Finalist for
Open Web
Awards
Sold homes
& created 3 million visits
rock stars in first 2.5 yrs +1 million
video views