Mais conteúdo relacionado Semelhante a Can SMEs keep ignoring social media? (20) Mais de Social Media Easy (20) Can SMEs keep ignoring social media?1. Roberto Grossi | Social Media Easy http://www.socialmediaeasy.it http://www.socialmediaeasy.it Roberto Grossi | Social Media Easy 2. Challenges for SMEs Optimize resources and knowledge Innovation and change processes internationalization 3. C. Li, J.Bernoff: L’onda anomala – Interagire e collaborare con i consumatori ribelli, 2008 7. 55+ IS THE FASTEST GROWING AGE SEGMENT ComScore Media Matrix, Ottobre 2011 vs. Luglio 2010 - Percent of online adults using social media monthly 9. SOCIAL NETWORKING IS THE MOST POPULAR ONLINE ACTIVITY: 82% OFF INTERNET SURFERS ComScore “It’s a Social World,” Dec 21 2011 10. SOCIAL NETWORKS ARE POPULAR ONLY IN THE US It‘s 11. ~20% OF FACEBOOK USERS (>800 MILLIONS) ARE OUTSIDE US Official Facebook statistics January 2012 13. 50% OF ITALIAN ENTERPRISES USING SOCIAL NETWOKS FOR MARKETING COMMUNICATIONS Survey HSM Italia, 2011 14. IL TEMPO UTILIZZATO SUI SOCIAL NETWORKS AMMONTA A ~20% DEL TOTALE (1 MINUTO SU 5) ComScore “It’s a Social World,” Dec 21 2011 17. Italy has the highest rate of SN adoption in the world Source: OFCOM, International Communications Market Report 2010 19. The Internet factor for the italian economy SMEs actively online are growing faster and achieving international presence 31. Social Media Easy Consultancy, training, solutions Web: http://www.socialmediaeasy.it Twitter: @socialmediaeasy Email: info@socialmediaeasy.it This presentation can be found in: http://www.slideshare.net/socialmediaeasy http://www.slideshare.net/grossiro How we can help ? Roberto Grossi Social Media Easy Viale Colli Portuensi 10 00151 Roma Tel.: 06 452215417 Notas do Editor Source: http://www.flickr.com/photos/spursfan_ace/2328879637/ Source: http://www.flickr.com/photos/spursfan_ace/2328879637/