Economic factors, changing candidate behaviors and increasing social media usage have converged to reshape the way recruiters connect with tech candidates.

2. Right Now
A snapshot of the current technology and engineering hiring market reveals
recruiters. Economic factors, changing candidate behaviors and increasing social
with candidates.
“There’s a bit of a perfect storm that has happened as a result
of all the trends that have played out in the last few years,” says
Jason Warner, a principal at
Jason Warner
achieve the best results from their hiring processes.
Warner advises companies to build an integrated sourcing strategy that
Here are three key trends and ideas for addressing them:
1. Immobile talent pool
Roughly 25% of American homeowners are underwater with their mortgages due
Companies could pay
more for local candidates
cannot because they are unable to sell their homes.
compared to what
someone to move.
homes, then those people are no longer viable candidates,” says Warner.
One way to overcome the challenge of an immobile talent pool is to focus your
“Companies could pay more for local candidates in terms of salary and sign
someone to move,” says Warner.
Just three or four years ago, a candidate who was looking for a new job would
visit a company’s website, review its employment brand materials, submit a
resume online, and then wait to hear back from the company. Those days are
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3. Today, candidates are avoiding established screening and hiring processes and
to hiring managers.
Resources and hiring managers.
entry points.
can build a network of professionals, communicate with that network quickly and
manage your employment brand through social media outlets.
3. Greater employment brand transparency
it also creates greater transparency when it comes to a company’s employment
audit of your employment
materials to ensure that
and related mechanisms that enable anyone to provide a point of view on
an employer’s brand.
the company.
employment branding messages and materials to ensure that the message
you’re sending is true and supported throughout the company. Also, make sure
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