GSM Consumer in rural area usage pattern - Marketing Research

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Saad Munir

Marketing Research Course Project

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Marketing Research Project Usage and Attitude Measurement among telecom users in Shamk-e-Bhattian Mehwish Pervaiz (05_0370) Aizaz Farooq (05_0373) Nida Mubashir (05_0380) Mariam Malik (05_0385) Ume-Kalsum (05_0410) Saad Munir (05_0411) © Copyrights. All rights reserved by Saad Munir Prepared By

Presentation Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© Copyrights. All rights reserved by Saad Munir

Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],© Copyrights. All rights reserved by Saad Munir

Satellite View [SMKB UC123] © Copyrights. All rights reserved by Saad Munir

Methodology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© Copyrights. All rights reserved by Saad Munir

Awareness of Mobile Companies ,[object Object],© Copyrights. All rights reserved by Saad Munir

Users of Mobile Services © Copyrights. All rights reserved by Saad Munir

Mobile service used by males and Females

Mobile services used by individuals of different occupations

Prepaid/Postpaid Services used by users of Mobile services

Spending on prepaid services by income group © Copyrights. All rights reserved by Saad Munir

Spending on Postpaid services by income group

Reasons for using Paktel © Copyrights. All rights reserved by Saad Munir

Recommendations and Conclusions ,[object Object],[object Object],[object Object],© Copyrights. All rights reserved by Saad Munir

© Copyrights. All rights reserved by Saad Munir Presentation Ended H u r r a H ‘s Creativity

© Copyrights. Saad Munir GLIMPSE SHAMK-E-BHATIAN

© Copyrights. All rights reserved by Saad Munir H u r r a H ‘s Creativity

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GSM Consumer in rural area usage pattern - Marketing Research

1. Marketing Research Project Usage and Attitude Measurement among telecom users in Shamk-e-Bhattian Mehwish Pervaiz (05_0370) Aizaz Farooq (05_0373) Nida Mubashir (05_0380) Mariam Malik (05_0385) Ume-Kalsum (05_0410) Saad Munir (05_0411) © Copyrights. All rights reserved by Saad Munir Prepared By