2. Differences
Feature Bing Chat ChatGPT
Language model GPT4 GPT4
DALL-E 3 image generator X X
Can access the internet X X
Can read files (PDF’s, Excel sheets etc) X
Data analysis X
Plugins X
4. Round 2, Campaign Performance
Prompt: I'm running Google Ads on 7 different accounts. During mid October, there's
been atroubleshoot this?
I'm running Google Ads on 7 different accounts. Starting mid October, there's been a
steep decline in CTR for all our Display campaigns. What could be the cause of this?
I'll provide a screenshot of the Google Ads interface from one of our accounts,
showing some data from 12 October (where the decline took place) until today,
compared to the previous period.
Any other information you need in order to troubleshoot this?
5. Round 2, Campaign Performance
Bing Chat
True, +1
Not applicable for Display campaigns, -1
True but references Search campaigns, +0,5
True, +1
True but is basically a repetition of first point, +-0
Not applicable for Display campaigns, -1
True, +1
Elaborates on what information is needed for the
issue to be further inspected, +1
Total Points: 2,5
6. Round 2, Campaign Performance
Chat GPT
Confirms screenshot has been taken into account, +1
Points out actual issue based on image, +1
True, +1
True, +1
True, +1
True, +1
Not applicable to Display campaigns, not officially at least, -1
True, +1
Altough providing valuable ways to dig deeper, the prompt was
“any other information YOU need in order to troubleshoot
this?”, -1
Total Points: 6
7. Round 3, Image interpretation
Bing Chat
+1 for ”Open System Preferences”
+1 for “Go to Mission Control”
-1 for “Arrange windows automatically by
dragging them to the top of the screen”
This setting can not be found and neither is
it what I’m trying to accomplish.
Total: 1p
8. Round 3, Image interpretation
Chat GPT +1 for ”Open System Preferences”
+1 for “Go to Mission Control”
+1 for “Check the box next to
“Automatically rearrange Spaces based
on most recent use”
Total: 3p
