1. +
Education Conference 2013
19-20 October 2013
Hotel Maya, 138 Jalan Ampang Kuala Lumpur, Malaysia
Speakers Line-Up, Biography & Module
Synopsis
Welcome to AICI Malaysia’s 2nd
Education Conference….
In order to qualify for CEU’s, participants must attend 2 full
days and fill out evaluation forms at the end of each
Speaker’s session.
REGISTER NOW!

2. 2
Conference Speakers:
19-20 October 2013
Session Synopsis:
All are welcome to this essential course on
styling men for success- designed not only
for junior & advanced image consultants
alike, but also for those who work in the
fashion industry as a fashion consultant,
tailor, designer of men’s clothing and
anyone who wants to master effective
styling techniques for men. After
participating I this course nothing will
keep you from successfully working with
men, consulting and guiding them
professionally and confidently.
Session Learning Outcomes:
• Learn to identify a man’s style
from 10 different categories
• Choosing the correct garments,
cut & style & accessories to
give him the power & success
he wants/ needs
Carla Mathis, AICI CIM, Emeritus
Session Title: “The Essential Men’s Style Training”
CEU Points: 0.3
Speaker’s Profile:
When Carla was in her early 20s, she found her passion
in color, image and design. After being introduced to
the personal color concept by the founder of the color
industry, Suzanne Caygill, Carla began to study with
Suzanne and for the next few years became her primary
assistant and teacher. In 1981, Carla Mathis founded
ColorStyle, Inc. and pioneered the development of the
ColorStyle individual design analysis, known worldwide
for its innovative approach to color and style. Carla also
founded the ColorStyle Institute to train image
consultants worldwide in her revolutionary techniques.
In 1993 Carla's work was published in her book The
Triumph of Individual Style, co-authored with Helen
Conner. In addition to being known as the "bible" of
the image industry and used as a textbook at Cornell,
the Fashion Institute of Technology, NYC and design
schools across the USA, The Triumph of Individual
Style, teaches how to see our bodies as works of art.
Once we have identified our Body Signature - the line,
shape, proportion, scale, color and texture of our bodies
- we are free to express ourselves in clothing, accessories
and personal environments in ways that transcend
fashion and create lasting impressions of personal
wholeness and incomparable style.
In 2005, Carla and her growing team launched Body
Beautiful and the Body Signature System for stylists
and image professionals. Through ColorStyle and now
the Body Beautiful Institute, Carla has trained the
world's top image consultants for the past 25 years and
continues in this work. Body Beautiful trained personal
stylists are currently working in over 17 countries
around the world.

3. 3
Conference Speakers:
19-20 October 2013
Session Synopsis:
Where can you grow beyond what you’ve
accomplished? The acid test in taking
your business to the next level pivots on
how proactively you access opportunities
in the marketplace. Explore why, when
and how you need to change your game
plan to realign your value proposition to
the pulse beat of image consulting
growth. This session will focus on
exploring whether the blue ocean of
corporate image training is where you
can create new business opportunities.
Find out how to reach corporate clients
with the potential to hire your services
and what it will take to ensure client
loyalty to build sustainable revenue. Be
warned that this session could change
your game plan! Either way, you will gain
from the experience of an industry peer
who has built a reputable corporate
image training portfolio while sustaining
a fair share of mistakes, to glean insights
that should shorten your learning curve.
Christina Ong, AICI CIM
Session Title: “Gearing Up Your Game Plan to Win
Corporate Clients”
CEU Points: 0.3
Session Learning Outcomes:
• Take stock of your progress to expand
revenue streams
• Know the corporate training market &
analyse your potential slice of pie
• Assess the potential of a corporate client
before you pitch- 8 key indicators
• Practice consultative communication
techniques to win decision makers
• Examine what you will need to ensure
fulfillment of client objectives for
sustained growth
Speaker’s Profile:
Arguably Asia’s image industry trailblazer,
Christina developed the Branding Through
People® program at Imageworks, a leading group-
based corporate image consultancy that has trained
many banking, finance, property, hospitality, retail,
government and academic clients. In 2004, she
established the Academy of Image Mastery (AIM),
setting gold standards in empowering aspiring
image consultants globally. Christina is Founding
President of AICI Singapore Chapter, was
awarded the Jane Segerstrom Award in 2007, and
earned her AICI CIP in 2001 and CIM in 2008. She
currently serves as VP for Education on the
international board of AICI (www.aici.org).

4. 4
Conference Speakers:
19-20 October 2013
Session Synopsis:
If you've ever considered offering
etiquette training to your clients
but aren't quite sure where to
start, this session is for you. During
this content-rich, interactive
session, Jacqueline Whitmore will
share a multitude of tips and tools
she's acquired over the 16 years as
America's leading etiquette expert.
You'll learn step-by-step how to
increase your credibility,
marketability and visibility in this
up-and-coming industry. Her
proven strategies will help you
attract more clients and increase
your revenue stream!
Jacqueline Whitmore, CSP
Session Title: “How to Develop a Thriving
Etiquette Business”
CEU Points: 0.3
Speaker’s Profile:
Jacqueline Whitmore is the founder of The
Protocol School of Palm Beach and the
author of the bestselling book, BUSINESS
CLASS: ETIQUETTE ESSENTIALS FOR
SUCCESS AT WORK, which is currently
in its 12th printing and has been translated
into four languages. Her second book,
POISED FOR SUCCESS, is the number
one etiquette book in China. Regarded as
one of the foremost authorities on business
etiquette in the world, Jacqueline has
appeared on a variety of television and
radio shows and has been featured or
quoted in hundreds of newspapers and
magazines. She holds the prestigious
Certified Speaking Professional (CSP)
designation from the National Speakers
Association and the International
Federation for Professional Speakers. Prior
to starting her business etiquette career,
Jacqueline was a flight attendant for
Northwest Airlines and a public relations
manager for The Breakers Hotel in Palm
Beach, Florida.

5. 5
Conference Speakers:
19-20 October 2013
Session Synopsis:
It may seem easy to stand in front of
thousands of people and simply smile
your way to a crown. Well guess what-it's
not. Wearing that sash means hard work
and there's some real skill to learn if you
ever want to wear that crown! But you
don't need years of pageant training to
win—plenty of beauty queens have won
on their first try and now you can learn
how to do so or even coach someone to be
in it to win it! Discover winning
strategies, unleashing charisma and
confidence, media interview techniques,
on-stage presence and off-stage (which
they never tell you!) and groom every
aspiring contestant to win the title. Make
pageant-coaching part of your
programme to win new clients as well as a
new title for yourself!
+
Audrey Quek, CIP
Session Title: “In the Eyes of the Winning
Crown”
CEU Points: 0.3
Speaker’s Profile:
An image consultant since 2004 with experience
backed by her own success in achieving the
pinnacle of style and beauty from coveted
beauty queen titles: Ms. Singapore World 99,
Ms. World Fuqing 2000, Most Beautiful Mum
2007 and Mrs. Singapore World 2008. She is
currently the President Elect of AICI Singapore
Chapter 2011-13.
Dubbed a "Makeover Maven" by Urban of The
Straits Times (July 2007) for her active
contributions to the National Daily, Audrey, a
prolific image consultant and personal branding
expert is the Founder/Managing Director of
Audrey Quek Image Consultancy. Audrey is also
the author of the book "ABC to your Dream
Job", and the owner of AUDREY QUEK-
EXECUTIVE LABEL for Women line of
clothing.

6. 6
Learn the Four Foundational Discoveries that create a pathway authentic personal style, and tools
for communicating this with clients.
Day 2: The Colour Masterclass
Time: 10am- 6pm
CEU: 0.7*
Be prepared for a life-expanding, eye-opening day that will refresh your color excitement. Go
deeper into the psychological impact of color. Observe new ways to design exciting color choices for
your clients as Carla demonstrates techniques and principles for maximum color impact using
various systems.
Don’t miss this unique learning platform where learning insights are acquired through observation,
facilitated Q & A followed by role modeling opportunities. Whether just beginning your career or
seeking fresh tools and inspiration, this is a special opportunity to study with a true master in this
industry.
*In order to earn .7 CEUs for this course, participants must attend the full course, fully participate in all
activities and complete an evaluation form at the end of the course rating learning outcomes.
Post Education Conference
Workshop by Carla Mathis
21-22 October 2013
Venue: IMAGO Consultancy & Training Sdn. Bhd., Level 5, Wisma RYU,
No. 81, Jalan 2/90, Taman Pertama 56100 Kuala Lumpur
Day 1: The Identity Masterclass
Time: 10am- 6pm
CEU: 0.7*
Train with world-renowned author and Master Stylist Carla
Mathis as she teaches a revolutionary process for creating
authentic image- getting to the heart of the clients identity and
personality using symbols, images and reflective questions.
Through lecture and interaction, Carla will demonstrate the
Language of Affirmation; showing clients to see themselves as a
work of art.