Introdution of the seoul insitute

1. Proud to lead Seoul into the future
The Seoul Institute

2. Introduction of the
Seoul Institute

3. 21 years old,
established by the Seoul Metropolitan
Government in 1992
to upgrade municipal administration through
professional research, and
to improve the quality of life in Seoul.
Introduction of the Seoul Institute

4. Vision & Mission
A Sustainable City
Higher Quality of Life
• Mapping out pacesetting agendas
• Organizing research projects solving various urban problems
• Creating an open research platform with citizens
Introduction of the Seoul Institute

5. Preparation for Seoul’s Future,
Communication with its Citizens
Direction of Research
Introduction of the Seoul Institute

6. Research Areas
Future and Society
Civil Economy
Transportation
Safety and Environment
Urban Planning
258 Manpower
87 PhDs
$22Million
Annual Budget
Introduction of the Seoul Institute

7. Global Network
Introduction of the Seoul Institute

8. Researches of
the Seoul Institute

9. 0
2000
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6000
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10000
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16000
18000
20000
1960 1970 1980 1990 2000 20102012 2015
1,389%
433%
Income($)
Population
(thousand)
Year
Rapid urban development
- In 50 years, Seoul’s population increased 433%, its income increased
1,389%
Urban Problems of the City of Seoul

10. Urban problems caused by rapid growth
Unbalanced development between northern and
southern part of Seoul
Needs for the affordable housing for the low-income class
Traffic and parking problems
Air pollution, tap water, sewerage and waste
problems
Unemployment of the young and the aged....
Urban Problems of the City of Seoul

11. 0
2000
4000
6000
8000
10000
12000
14000
16000
18000
20000
1960 1970 1980 1990 2000 20102012 2015
Building for development Quality of life
Base for urban growth
- Historic preservation
- Strategic development
- Metropolitan traffic system
- Urban railwayUrban maintenance
- Han River waterfront
- Urban redevelopment
- Mid/long-term urban
planning
Urban improvement
- River rehabilitation
- Public transportation
Connectivity
- E-governance
- Smart card traffic
system
Stimulate urban growth
- Social economy
- Public culture
- Disaster resilience
SMART city
- Communication with
citizens
- Realize governance
Globalization
- Hosting
international
events
- City diplomacy
International relations
- Sister cities
Sustainable cityGrowing cityUrban foundation
Income
Year
Infrastructure
developemt
Development and urban
governance
Quality of life
and urban innovation
Exploding population
Income($)
Population
(thousand)
Urban foundation
- Roads and bridges
- Subway system
- Large scale housing
compounds
In the process, Seoul has gained diverse urban development experience
and technical know-how.
2. Seoul Solutions

12. 2. Seoul Solutions_ Development of Creative Industries (2011)
Strategy 1
Building a foundation for creative industry
Strategy 2
Vitalization of technology and convergence of contents
Strategy 3
Nurturing mobile contents for the creation of a new growth engine
Strategy 4
Strategy for the characterization of the video game industry
Considering the rapid changes in the business environment
surrounding the creative economy and related industries
Establish a creative industry development strategy in Seoul.

13. Movies Broadcast Games
Ousting the regional creative industry cluster
Due to the spatial economic differentiation in the 3 major genres (film, broadcast,
game strategy), suggestions for cluster building considering local conditions

14. AXIS 1Historic Corridor AXIS 2 U - Corridor AXIS 3 Green Corridor AXIS 4 Creative Corridor
Accessible Namsan
Four North-South Axes and Mt. Namsan
To recover the history and identity of the city, ongoing restoration of historical
and cultural resources, restoration of the natural ecological environment, and
design, tourism, finance, insurance, and fostering of new growth engine
industries are needed
2. Seoul Solutions_Downtown Renaissance (2006 ~2007)

15. 15
Historic Corridor
Composition of historical and cultural axises and experiencing
the 600-hundred-year breadth of the ancient capital
Restructuring
Seoul Station Area
Gwanghwamun
Plaza
Revitalization of
Namdaemun Market Area
Revitalization of
Buckchangdong Tourist District
New City Hall and
Underground Pathway
Jungdong
Sungryemu
n
Seoul Plaza
Ducksu
Palace
Gyeongbok
Palace
Axis1

16. U-Corridor
Axis2
Fascinating tourist and cultural axis composition co-existence of history
and tradition and state-of-the-art space
Cheonggye-cheon
Gwanchuldon
g
Namsandong
Insadong
Bukchon
Improvement of
Streetscape in Myungdong
Samchungdong
Myungdong
Creation of
Digital Media Art District
Downtown U-City Project
for the Whole Corridor
Improvement of
Nakwon Building
Improvement of
Historic District

17. 17
Green Corridor
Axis3
Recovery of North-South Green Network by linking Changgyong Palace
and Jongmyo - Namsan
Changgyeong / Changdeok
Palaces
Jongmyo
Traditional
Korean Village
Cheonggye-cheon
Pildong
Dongguk
Univ.
Greenway between
Old Palaces
Redevelopment of
Sewoon District
Creation of Green Axis
(Width:90m, Length:1km)
Greenway
between Toegyero ~ Mt. Namsan

18. Creative Corridor
Axis 4
Composition of complex culture axis of history, performing arts, fashion culture
Heuninjimun
National Medical Center
Jangchundangil
US Army Corps of
Engineers
Hullyeonwon
Park
Improvement of
Ulgokro
Large Parks & Plazas
around Heuninjimun
Expansion of
Daehakro Improvement of
Transportation system of
Heunginmunro
World Design Park and Plaza
Removal of Gwanghi Elevated Road
and Improvement of Intersection
Greenway at
Jangchundangil
Improvement of
Jangchun Intersection

19. New Paradigm of Urban Planning
Expansion of urban space
Based on vehicle transport
Large-scale investment
Based on development effect
Based on facilities development
Strategic point development
GROWTH-ORIENTED MODEL
(Quantitative Growth)
GROWTH-MANAGEMENT MODEL
(Quality of Life)
Based on humanism & naturalism
Based on pedestrian transport
Improvement of life quality
Based on benefit/management
Developing soft programs
Based on network system
19
Insadong
Myeong-dong
Royal shrine
Dondaemun market
Cheonggyecheon
Honginjimun
(East gate)
World Design Plaza
Restoration Section : 5.8㎞
Cheonggyecheon
2. Seoul Solutions_The restoration of the Cheonggyecheon
(2002 ~ 2006)

20. After War: Urban Squatter until 1970’s
Road Building above Cheong gye
After the construction of the overpass
Cheong Gye
Expressway

21. 
CBD : 2002

22. Air pollution
High-rise and dense development
Traffic
Congestion
Degraded cityscape

23. Starting the Restoration work
July 2003
Cheonggye Expressway and Samil Expressway
in History

24. Revived Cheonggyecheon
Oct. 1, 2005

25. Due to rapid urbanization, large-scale high-density apartments and
multi-family housing furthered the progression of uniformity in the city.
Urban spaces with no human relationships caused various urban issues
Thus, the restoration of village communities has become necessary
2. Seoul Solutions_City of Seoul Maeul (Village) Community
(2001~ 2012)

26. • Nurturing creative village activists
• Utilizing the capability and vitality of the youth
• Strengthening women’s activity and capability
• Nurturing community culture by having
fun living together
• Activation of neighborly good will
• Revitalization of the village economy
• Development of the energy savings village
• Residents led public-private partnership
system
• Scene close type village infrastructure
• Settled village-oriented administrative
system
3 challenges and 10 strategies for village communities
Cultivating the townspeople
Fostering the relationship between
recovery and the townspeople
Village co-habitation
Recovery of a sustainable way of life
Creating a new
public-private partnership
Village-oriented public-private
partnership governance0
人
human
生
Life
協
Cooperation

27. Quasi-public management Metropolitan integrated
fare system
Public transportation information
and operating system
•Building competitive public transport services by strengthening and improving the
efficiency in the public transportation system
• Transportation, urban planning, the environment, and the combination of
state-of-the-art IT
• A paradigm shift in public transport by suppressing passenger car use and
pursuit of sustainable public transportation
• Integrated public transit-orientation that transcends transportation means and
administrative boundaries
2. Seoul Solutions_Research for an integrated public transportation
system (2005 ~ 2012)

28. Quasi-public management
Public transport that satisfies all citizens and operators
• Discussing the systematic improvement of the bus system by integrating
individual bus companies and the government
• Providing reliable services and increasing companies’ operational efficiency
• Activation of bus transportation and achievement of obligation to provide
a public service
Main Aspects of Quasi-Public Management
Cooperation between
government and operating
companies
Cars
Bus
Subway
Cars
Bus
Subway
Pursuit of sustainable public
transportation
+ Cars using suppression
Phase change of public transport
Reorganization of
the route system Public Garages
Seoul BMS Center
Enhancement of
card utilization
and
Improvement to
the card fare
system
Transit system Bus-only lanes

29. Metropolitan integrated fare system
Fee structure in response to a variety of changes in the competitiveness of public transport
•Distance proportional plan → to strengthen the fare system for user equity
• Single tickets, commuter pass → to diversify the fare system to increase user convenience
• Discount on transfer rates → to alleviate the burden to public transportation users which is weighted at transfer
• Integrated settlement → integrated settlement system of the metropolitan public transport
due to the settlement of transfer discounts
Metropolitan public transport calculation scheme
The use of a public transportation card
(Transfer convenience)

30. Public transport information and operating system
Real-time public transit fleet management combining transportation,
information and communication technology
• Real-time Bus Management (Bus Management System) – to settle secure and trusted bus operations
• Providing Bus Operation Information (Bus Information System) – to establish a predictable bus operation
• Historical Bus Analysis – to improve the quality operation by reflecting to the public transportation policies
BMS/BIS

31. Utilizing solar power as renewable energy increases as a way of
reducing one nuclear power plant
Dissemination of goals and status of solar system in Seoul
a steady increase since 2005
: energy production experienced a 15-fold increase in 2010
Seoul’s total solar energy production in 2010 was 3000 TOE
Waste
79.32%
Wind/water power
0.02%
Other
5.59%
Bio gas
15.07%
Solar
Energy
1.94%
Fuel cell
2.50%
Geo thermal
Energy
1.15%
2. Seoul Solutions_
Data investigate and analyze relating to Seoul’s Sunlight cartography

32. SOLAR MAP
SolarMap
제작도구
(ArcGIS)
SolarMap
제작도구
(ArcGIS)
SUNLIGHT ALGORITHM
optimized in Seoul
SolarMap
Seoul’s
building
Potential
of the Sun
Seoul’s Digital
Elevation Model
(DEM)
Meteorology
Element

33. Installation and supply of water use facilities are on the increase to reduce
the heat island phenomenon for a pleasant civic life. Water-use facilities in
apartment complexes such as hydroponic and spray facilities are increasing
but the water supply is insufficient. Thus, here are the suggestions to revitalize
the water recycling and management industry
- Develop the water recycling industry as a strategic industry
- Provide economic incentives to water recycling facilities and vendors
- Composition of “Fund for the Activation of Water Reclamation Facility and Supplier”
- Build and development a business model for a water recycler (Gray water)
Joongrang Water Recycling Center Seonam Water Recycling Center
2. Seoul Solutions_
The Vitalization strategy of water reuse and reclamation industry (2010)

34. Management of ozone (O3), nitrogen dioxide (NO2), and secondary
pollutants such as fine dust (PM) are primary drivers of Seoul's air quality
problems. Material cause of secondary pollutants are volatile organic
compounds (VOC) and a major source of VOC in Seoul are moving pollution
sources such as automotive pollutants
- Proposing intensive management policies for moving contaminants (i.e. cars, etc.)
- Presenting strengthened VOC management standards on organic solvent products
2. Seoul Solutions_
Amendment to the Air Quality Implementation Plan in Seoul (2012)

35. The next 20 years suggests the direction in which Seoul should move by
suggesting day-to-day living patterns that emerge from these
development-oriented and urban management policies
• Reducting the production age
• Increase of 1-2 person
households
• Increase in the foreign
population
• Rapid increase in elderly
population
• Rise in the average age of
marriages
• Increase in the divorce rate
• Fragile Middle class
• Polarization of the
aged population
• Interlocking
economic capacity
and educational
opportunities →
disconnection of
mobilities in
the ​​hierarchy structure
• The threshold of
Urbanization: 81-90%
• Expansion of the
Boundaries in Seoul's
Policy Target
(Conurbation)
• Centralization of the
role of consumption
culture cities
• Build a energy-
intensive city-base
• Strengthen the social
pattern of eco-friendly
living
• Resource-circulating
cities
• Increased frequency
and risk of extreme
weather in the city
The four mega-trends to drive 2030 Seoul’s structural changes.
Reconfiguration
of the urban
population
households
Polarization
and
Generation-
Layer Conflict
Growth of the
Urbanization
and Mecca
City Region
Climate change
and resource
consumption
2. Seoul Solutions_2030 Seoul Plan

36. Citizen-participatory new urban planning
Various participants such as citizens, experts, administration, etc. take part in
planning
Directions: Sharing City, Civil Society, Coexisting Community
Polycentric spatial structure

37. 2. Seoul Solutions_2030 Seoul Transportation
Considering environment
Sharing together
Human-oriented
VISION
Livable Seoul
without relying on cars
6 principles for implementation
Diversity User-PayTechnologyDesignSafety Agreement
Human
Sharing  Establishing transit oriented-transport system
 Promoting sharing transportation
 Converting car-oriented road space
Environ
-ment
 Promoting walking and cycling
 Improving neighborhood streets
 Securing the mobility for transportation vulnerable
 Encouraging rational use of cars
 Saving energy with efficient traffic operations
 Introducing eco-friendly transport modes

38. 38
2030
Triple 30
Green transport
modeshare
80%
2030
80%
2020
75%
※ Green transport mode: transit, walk, bicycle, zero emission vehicles
2010
70%
2030
0.9tco2/인·년
2020
1.1tco2/인·년
2010
1.2tco2/인·년
Car trip reduction
by 30%
Transit commute
travel timereduction
by 30%
Green space ratioin
downtown
From10% to 30%
Reductionintransport
GHGemissions
by0.3t/yearpercapita
Vision

39. Building pedestrian-oriented environment
Encouraging the wide useof bike
Making accident free city
Removing barriers for the transportation vulnerable
Establishing rail-oriented public transit system
Making public transit faster and more convenient
Encouraging shared transport
Reducing unnecessary trips
Introducing environmentally friendly transport modes
Making cars on the road flow smoothly
Improving the citizen’s awareness of the better transport culture
39
「SeoulTransport 2030」
11
Promises
Human
Sharing
Environ-
ment

40. 서울연구원
The Seoul Institute
Jko@si.re.kr
Thank you