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Modi’s
#MAKEININDIA
“I will make such a wonderful India that all Americans will
stand in line to get a VISA for India”
OBJECTIVE
To Make India a Manufacturing Hub
Image Source: india.com
INTERESTING
FINDINGS
• China launched Made in China
campaign to counter India’s
Make In India.
• UK on Jan 2015 launched its
campaign “Great Collaborations”
to build connections with Indian
industries.
• There is a close correlation
between Make In India and FDI.
THE LAUNCH
• Launched on 25 September 2014,in Vigyan
Bhawan, New Delhi.
• Prime Minister of India, Narendra Modi
launches it in front of top global CEO’s.
• Most favored quote, “FDI for me is First
Develop India and then Foreign Direct
Investment”
Image Source: fb.com/makeinindiaofficial
LATEST STORIES
#MAKEININDIA IS ON AN EVER
GROWING SPREE
Here’s what happened in the last 30 days on Social Media…
MENTIONS
In Last 30 days
Image Source: www.makeinindia.com
MENTIONS
In Last 30 days
Image Source: www.makeinindia.com
#MAKEININDIA HASHTAG RECEIVED THE HIGHEST MENTIONS
SHARE OF
OPINIONS
People are Highly
Optimistic About
#MakeInIndia Campaign
NEGATIVE OPINION
DRIVERS
• New bankruptcy code,
#ElectronicsIndia, phones,
HSBC, Entrepreneur in India
POSITIVE OPINION
DRIVERS
• Students, Budget, Chicago,
lion, textile, global
manufacturing
SOCIAL BUZZ DISTRIBUTION
MOST DISCUSSED TOPICS
2.2K
DEFENCE
914
RAILWAYS
• The Government of India clears
19 defence projects to enhance
the Make in India campaign.
• Make In India also focuses on
producing more indigenous
defence equipments in the
country itself.
• High speed train launch
projects to be initiated under
the Make In India project.
• Re-developments of railway
platforms.
• Electrification, high speed
tracks and sub-urban track
developments.
SOCIAL MENTIONS SOCIAL MENTIONS
MOST DISCUSSED TOPICS
538
THERMAL
POWER
535
TEXTILE
INDUSTRY
SOCIAL MENTIONS SOCIAL MENTIONS
• Allocation of 1 billion INR for
preparatory work of new
schemes to create ultra modern
coal powered thermal plants.
• Adequate quality of coal to be
provided to power plants which
are already functioning.
• Allocation of over 2500 million INR
towards the setting up of facilitation
centers, crafts museum, mega clusters in
various parts of the country.
• Allocation of 300 million INR towards
setting up of institutions to preserve the
handloom/ handicrafts sector of India.
TOP TWEETS
INFLUENCERS
KEY TAKEAWAYS
• Companies from across the globe
would be invited to invest in India.
• India is going to become a thriving
manufacturing hub.
• Upliftment of the rural and the poor
people
• Increase in employment
opportunities in sectors such as
telecom, power, tourism,
automobile and more.
• Will result in a calculated growth of
India’s GDP, trade and economic
sector.
THANK YOU
CONNECT WITH US
About Simplify360
Simplify360, is a leading social business intelligence firm. Simplify360 is the world’s first integrated
enterprise solutions provider; our latest offerings are Social Marketing Suite for agencies, Social
Contact Center for BPOs and Social Command Center for Enterprises.
We enable businesses to perform Online Reputation Management, Customer Service, Community
Management, Social Media Research & Brand Auditing; Online Sales Lead Generation, and Consumer
Sentiment Analysis. We have already provided solutions through their tool for industry leaders like
Wipro, Coffee Day, Star TV, Mahindra Retail and ITC Foods.
Simplify360 operates directly or through partners in the US, Malaysia, Korea, South Africa, Saudi
Arabia, UAE and the Netherlands to name a few. The company’s products and services are sold in over
100 countries.
Visit for more information: www.simplify360.com
Modi's Make In India

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Modi's Make In India

  • 1. Modi’s #MAKEININDIA “I will make such a wonderful India that all Americans will stand in line to get a VISA for India”
  • 2. OBJECTIVE To Make India a Manufacturing Hub Image Source: india.com
  • 3. INTERESTING FINDINGS • China launched Made in China campaign to counter India’s Make In India. • UK on Jan 2015 launched its campaign “Great Collaborations” to build connections with Indian industries. • There is a close correlation between Make In India and FDI.
  • 4. THE LAUNCH • Launched on 25 September 2014,in Vigyan Bhawan, New Delhi. • Prime Minister of India, Narendra Modi launches it in front of top global CEO’s. • Most favored quote, “FDI for me is First Develop India and then Foreign Direct Investment” Image Source: fb.com/makeinindiaofficial
  • 6. #MAKEININDIA IS ON AN EVER GROWING SPREE Here’s what happened in the last 30 days on Social Media…
  • 7. MENTIONS In Last 30 days Image Source: www.makeinindia.com
  • 8. MENTIONS In Last 30 days Image Source: www.makeinindia.com #MAKEININDIA HASHTAG RECEIVED THE HIGHEST MENTIONS
  • 9. SHARE OF OPINIONS People are Highly Optimistic About #MakeInIndia Campaign
  • 10. NEGATIVE OPINION DRIVERS • New bankruptcy code, #ElectronicsIndia, phones, HSBC, Entrepreneur in India POSITIVE OPINION DRIVERS • Students, Budget, Chicago, lion, textile, global manufacturing
  • 12. MOST DISCUSSED TOPICS 2.2K DEFENCE 914 RAILWAYS • The Government of India clears 19 defence projects to enhance the Make in India campaign. • Make In India also focuses on producing more indigenous defence equipments in the country itself. • High speed train launch projects to be initiated under the Make In India project. • Re-developments of railway platforms. • Electrification, high speed tracks and sub-urban track developments. SOCIAL MENTIONS SOCIAL MENTIONS
  • 13. MOST DISCUSSED TOPICS 538 THERMAL POWER 535 TEXTILE INDUSTRY SOCIAL MENTIONS SOCIAL MENTIONS • Allocation of 1 billion INR for preparatory work of new schemes to create ultra modern coal powered thermal plants. • Adequate quality of coal to be provided to power plants which are already functioning. • Allocation of over 2500 million INR towards the setting up of facilitation centers, crafts museum, mega clusters in various parts of the country. • Allocation of 300 million INR towards setting up of institutions to preserve the handloom/ handicrafts sector of India.
  • 16. KEY TAKEAWAYS • Companies from across the globe would be invited to invest in India. • India is going to become a thriving manufacturing hub. • Upliftment of the rural and the poor people • Increase in employment opportunities in sectors such as telecom, power, tourism, automobile and more. • Will result in a calculated growth of India’s GDP, trade and economic sector.
  • 17. THANK YOU CONNECT WITH US About Simplify360 Simplify360, is a leading social business intelligence firm. Simplify360 is the world’s first integrated enterprise solutions provider; our latest offerings are Social Marketing Suite for agencies, Social Contact Center for BPOs and Social Command Center for Enterprises. We enable businesses to perform Online Reputation Management, Customer Service, Community Management, Social Media Research & Brand Auditing; Online Sales Lead Generation, and Consumer Sentiment Analysis. We have already provided solutions through their tool for industry leaders like Wipro, Coffee Day, Star TV, Mahindra Retail and ITC Foods. Simplify360 operates directly or through partners in the US, Malaysia, Korea, South Africa, Saudi Arabia, UAE and the Netherlands to name a few. The company’s products and services are sold in over 100 countries. Visit for more information: www.simplify360.com