This document summarizes the story behind a pivotal moment in Brazil and the role Simples Consultoria played in launching a new website around that time. It discusses how they migrated an existing Wordpress site to Plone and launched it in May 2015, adding various Plone features. It then mentions that in March the TelexFree scandal occurred and in June a man was arrested for carrying a vinegar bottle, which drove significant traffic to their site. It concludes by thanking the reader and providing contact details for Simples Consultoria.

1. V deVinagre
A história por trás da história do
momento que mudou o Brasil

2. 020 Documentary (http://bit.ly/1a7EZFE)

3. I,André Nogueira
#evangelist
#foundation-member
#plone-core-dev
#owner-simples
#cool-dude
@agnogueira
#felipe’s-father
#caiçara

4. I, Érico Andrei
#evangelist
#vp-plone-foundation
#plone-core-dev
#ceo-simples
#actor
@ericof
#oliver’s-father
#juventino

5. Where were you?

6. WE were here!

7. Actually... not everyone
Picture taken by @ericof at home...

8. A little recap

9. Strategic consulting
• Custom-developed Wordpress
• Vendor was long gone
• Magazine-centric

10. Strategic consulting
• Custom-developed Wordpress
• Vendor was long gone
• Magazine-centric

11. First steps together
• Planning!
• Information Architecture
• Phased migration to Plone
• Creation of a network of Bloggers in order to
increase coverage

12. In March,TelexFree happened

13. In May, we launched
• Plone 4.2
• Diazo
• Collective.(cover|nitf|upload)
• sc.embedder
• sc.social.like
• sc.contentrules.*
• A custom developed solution for external content

14. Then this happened
Piero Locatelli is arrested under the accusation of carrying aVinegar bottle
(http://bit.ly/1a7FxuY)

15. People came to see ...
Orange: June 7th
Blue: June 14th

16. And your
sysadmin gets
scared
(and plans a career
change: just cook
meals for a random
girl he met on a bus)

17. But life is great and
God Bless nGinx +
Varnish

18. Future

19. Digital version

20. Semantics

21. Semantics

22. More collective.cover

23. André Nogueira & Érico Andrei
contato@simplesconsultoria.com.br
@simplesconsultoria
http://www.simplesconsultoria.com.br
http://www.slideshare.net/simplesconsultoria
Thanks