OpenText Content Analytics - Quick Introduction

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C

Charles-Olivier Simard

WHAT IS
CONTENT
ANALYTICS ?

CONTENT ANALYTICS
UNLOCKS BUSINESS VALUE
FROM UNSTRUCTURED CONTENT
VIA SEMANTIC TECHNOLOGIES
DELIVERING ANSWERS
TO IMPORTANT QUESTIONS

ANALYTICS
ADDSVALUE
BUT WHY

?
AND WHY NOW

OFFLOADING
THE EASY BUT TEDIOUS

FINDING WORDS

WHAT
FEATURES
OF THIS SMARTPHONE
ARE USERS INCREASINGLY
LIKING OR HATING
?

CONTENT
ANALYTICS

WHAT CAUSED
THIS RECENT DROP
SALES FOR
?
IN

PRODUCT X

ADVANCED
CONTENT ANALYTICS

FIND POSITIVE REVIEWS
OF PRODUCT X
THAT COMPLAIN
ABOUT SPECIFIC FEATURES

TRACK THE INFLUENCE
OF THIS PRESS RELEASE
IN BLOGS OVER TIME

WHICH REGULATORY CLAUSES
AND SENTENCES FROM PAST CASES
DISCUSS THE FAILURE OF COMPONENT X
?

OFFLOADING
THE EASY BUT TEDIOUS

Enrich. Classify. Understand

High Level Architecture
REST APIs / XML RCP (HTTP)
IN OUT

UIMA
Annotations 3RD party annotator
(Facts & relationships)
Sentiments/Opinion

Key concepts
Categories
Similarity

Parsers
Entities
s

The 3 pillars of content analytics:
1. Languages
2. Industry specific annotations
3. Industry specific documents

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OpenText Content Analytics - Quick Introduction

1. WHAT IS CONTENT ANALYTICS ?

2. CONTENT ANALYTICS UNLOCKS BUSINESS VALUE FROM UNSTRUCTURED CONTENT VIA SEMANTIC TECHNOLOGIES DELIVERING ANSWERS TO IMPORTANT QUESTIONS

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4. ANALYTICS ADDSVALUE BUT WHY ? AND WHY NOW

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6. OFFLOADING THE EASY BUT TEDIOUS

7. FINDING WORDS

8. WHAT FEATURES OF THIS SMARTPHONE ARE USERS INCREASINGLY LIKING OR HATING ?

9. CONTENT ANALYTICS

10. WHAT CAUSED THIS RECENT DROP SALES FOR ? IN PRODUCT X

11. MEDIA PROFILE GIVE ME A OF MR. X INCLUDING TRENDS, QUOTES, ROLES, CONTACTS, …

12. ADVANCED CONTENT ANALYTICS

13. FIND POSITIVE REVIEWS OF PRODUCT X THAT COMPLAIN ABOUT SPECIFIC FEATURES

14. TRACK THE INFLUENCE OF THIS PRESS RELEASE IN BLOGS OVER TIME

15. WHICH REGULATORY CLAUSES AND SENTENCES FROM PAST CASES DISCUSS THE FAILURE OF COMPONENT X ?

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17. OFFLOADING THE EASY BUT TEDIOUS

18. Enrich. Classify. Understand

19. High Level Architecture REST APIs / XML RCP (HTTP) IN OUT UIMA Annotations 3RD party annotator (Facts & relationships) Sentiments/Opinion Key concepts Categories Similarity Parsers Entities s The 3 pillars of content analytics: 1. Languages 2. Industry specific annotations 3. Industry specific documents