Pepsi was originally created in 1893 under the name "Brad's Drink" by pharmacist Caleb Bradham. It was later renamed Pepsi Cola in 1898 and was intended to be a fountain drink that aided digestion and boosted energy. Pepsi has had many slogan campaigns over the years and has expanded its product portfolio to include not just sodas but also foods, snacks, and other beverages. Today PepsiCo is a global beverage and snack company with brands available in nearly 200 countries.

1. Submitted by :- Shrey joshi Manisha Vikas patil Rahmit Vinayak

8. AERATED SOFT DRINK Packaged Drinking water Energy drinks FRUIT DRINK Soda Product Width Product Width = 5

9. AERATED SOFT DRINK Packaged Drinking water Energy drinks FRUIT DRINK SODA Product Line = 6

10. AERATED SOFT DRINK Packaged Drinking water Energy drinks FRUIT DRINK CLUB SODA Product Line = 1

11. AERATED SOFT DRINK Packaged Drinking water Energy drinks FRUIT DRINK CLUB SODA Product Line = 2

12. AERATED SOFT DRINK Packaged Drinking water Energy drinks FRUIT DRINK CLUB SODA Product Line = 1

13. AERATED SOFT DRINK Packaged Drinking water Energy drinks FRUIT DRINK CLUB SODA Product Line = 1

14. Total product Length = 6+1 +2+1+1 = 11 Average Length = 11/5 = 2.2

15. GLASS- 200,300,500,1000 ml PET – 500,1500,2000,2250,500+100 ml C A N 3 3 0 M L F O U N T A I N Product depth = 11

16. GLASS- 200,300,500,1000 ml PET – 500,1500,2000,2250,500+100 ml C A N 3 3 0 M L F O U N T A I N Product depth = 11

17. GLASS- 200,300 ml PET – 500,1500,2000,2250,500+100 ml C A N 3 3 0 M L F O U N T A I N Product depth = 9

18. GLASS- 200,300,500,1000 ml PET – 500,1500,2000,2250,500+100 ml C A N 3 3 0 M L F O U N T A I N Product depth = 11

19. P E T 5 0 0 M L FOUNTAIN Product Depth = 3 CAN 330 ML

20. GLASS- 200,250 ml TETRA PACK – 125,200 ml P E T 1 0 0 0 M L F O U N T A I N Product depth = 6

21. PET- 500 ml PET – 20 L P E T 1 L Product Depth = 4 P E T 2L

22. Product Depth =3

23. 200 ml tin Product Depth = 1

24. ON THE GO JAR =300ml 1 LITRE JAR PRODUCT Depth = 2

25. PET- 500 ml P E T 1 L Product Depth = 3 P E T 2L

27. Drinks Sierra Mist Mug root beer Propel Dole juices Foods Lays chips Fritos Doritos Tostitos Cheetos Ruffles Rold Gold pretzels Sun Chips Munchies snack mix Cracker Jacks Go snacks Quaker

28. Pepsi changing logos

30. Pepsi latest logo

31. Look around and you’ll see PepsiCo’s brands in nearly 200 countries. The company offers more than 500 beverages Market cap USD 107.19 Billion ( 2008 ) Revenue ▲ USD 39.474 Billion ( 2007 ) Operating income ▲ USD 7.170 Billion ( 2007 ) Net income ▲ USD 5.658 Billion ( 2007 ) Total assets ▲ USD 34.628 Billion ( 2007 ) Total equity ▲ USD 17.234 Billion ( 2007 ) Employees 185,000( 2008 ) Divisions PepsiCo Americas (PepsiCo Americas Food, PepsiCo Americas Beverages), PepsiCo International

32. Snack Foods Beverages Foods Frito-Lay North America Frito-Lay International Pepsi-Cola North America Gatorade/Tropicana North America PepsiCo Beverages International Quaker North America