1. Magazine Advertisements
RESEARCH

2. Magazine Advertisements
We decided to create a magazine advertisement for the
release of our digipak. Before we started planning we
researched into different real magazine
advertisements of a similar genre and discussed
what we liked and would include within our own
advert.

3. Magazine Advertisements
• One of the first magazine adverts we looked at
was for JessieJ’s album ‘Who You Are’ the reason
for this as it was current and had been seen by
both of us in magazines we owned.
• The advert itself is quite plain however very
affective, and the colour scheme stand out with
basic colours.
• The main shot of the artist ‘Jessie J’ instantly
advertises who she is and what she is about and
the close up of the artist helps to advertise her
and her music.
• There is not lots of information at the bottom of
the page but however there is enough to tell you
about the product, again the colour scheme is
basic but it isn't in your face or doesn’t give the
feeling as though the ad is crowded, which is
easier for the audience to look at.
• We both really liked this advert and decided that
we may use some features from it, we both really
liked the block of black colour which goes along
the bottom of the page, the reason is because
then the information is easier to read than if it was
over the top of the picture.
• As well we liked the fact there was a close up of
the artist which advertises the artist instantly.

4. Magazine Advertisements
• Another magazine ad we looked at and researched
was this one, for Rihanna and the album Loud, mainly
relating that the genre was pop.
• The colours of the poster is bright but the colour
scheme is consistent with the reds and pinks, and
white writing.
• This colour scheme is consistent throughout the whole
of the advertisements for the release of the album,
including the digipak. This works well and also stands
out, and relates to the artist (with her red hair)
• The main part of the poster is the image of the artist in
the centre with the information on top of it. This
makes the artist center stage and helps to advertise
them as well as keeping the ad interesting for the
audience as they are more likely to want to see an
image rather than looking at a page of black and white
text.
• Again there is a bar at the bottom of the page which
includes the actual information about the release of
the album whereas over the picture there is the title
of the artist and title of the album.
• Again we really liked this poster and we liked the fact
that in the bottom right hand corner there is a preview
image of the front of the album which then not only
gives the audience an idea of the colour scheme and
name, but also what to look for on the shelves. This
may help to push sales too.
• As well as the main feature being about the artist, we
then started to discuss how we could achieve the
same look in our own magazine advertisements.

5. Magazine Advertisements
• To the right is another magazine advert which we
looked at in detail when researching to create our
very own ad.
• We both liked this one and we liked the colours as
the yellow and white contrasted well against the
black. The artist was the main part of the poster,
which then we started to see a repetition with the
artist being the main focus on of the poster, with a
close up of them standing out, this is in order to
help the record label to promote the artist.
• The colour is consistent and works well and the
glitter on the artists hair which has been edited in
adds a different affect.
• On this poster they have included a quote and
ratings from news tabloids, this may influence the
audience to want to buy the product as they know
others have liked it too and it is a recommended
buy.
• The title and artist name is in the center of the
poster which stands out, this also helps to
promote the artist and the album, we liked this
idea and would like to use this on our own
magazine advertisement.
• The whole of the advert relates to each other, for
example the title of the album is called ‘lights’ and
there is an effect which makes it look like there
are lights on her.

6. Magazine Advertisements
• This magazine advertisement to the left is different
to all of the others we have researched. As you can
see there is no image of the band/artist but instead
there is an image that may be linked to the
band/song/album. We liked this idea because it is
different and stand out from the rest.
• Although some of the characteristics of the poster is
still similar in a way that the title of the band and
album name is in the center of the page and is also
in a colour that contrasts well with the background
colours, which helps to make it stand out compared
with the rest of the page.
• Again there is information at the bottom of the
poster, this is helping to promote the album, it is
only information that may be needed if the audience
was wanting to read more into it, however the main
focus is on the look of the poster.
• Although the colour scheme is dull, it still stands
out, and is eye catching to the audience and it still
looks professional even though the main colours are
black and white.
• We liked this idea because it was different from any
other magazine advertisement we had previously
looked at, and we thought about how we could
challenge the conventions.

7. Magazine Advertisements
• The poster on the right is a lot similar to the other
female artist magazine adverts we had previously
researched.
• The main focus of the poster is the image of the
artist in the center of the page with the name of the
artist and the name of the album underneath which
links the poster together and is eye catching for the
audience.
• A part of the poster we liked was the fact that there
is a preview of the album front cover in the bottom
of the poster, this therefore means that instead of
the audience knowing the title and colour scheme
the album will be, they have an idea on what to look
for when the album is on the shelves.
• The image in the background of the artist, looks like
it has been painted which gives an unusual affect
and is different to other posters. As well as helping
the white to contrast more against the other
colours.
• The writing has a different font which stands out,
this is maybe to add the style of the artist on the
poster as something different which stands out, and
may be related back to the artist at a later reference.