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Caroline Hallett (nee Chambers)
Caroline Hallett (nee Chambers)

Presentation for Chamber Members

1 de 36
Understanding Social Media Caroline Chambers February 2009
Social media describes the online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other (Wikipedia 2007) What is social media?
Source: Internet Advertising Bureau, 2004 Source: Darwin Day Conference, by Google Marketing has changed more…..
How We Communicate Baby Boomer born 1946-1961
Has Changed a lot Generation X – Born 1961-1981
Through the Generations Generation Y – Born 1982-2000
And our latest arrival And say hello to Generation C – Born 2000 onwards Cash not credit Creators Control Connected Channelled Creative Community “ Consumer 2.0” Communicators Charted
Getting from me to them
 
The State of the Market ,[object Object],[object Object],[object Object],People will come if you make them feel smarter , make them feel empowered , make them feel heard or make them feel entertained
Blogging Micro-Blogging Social Networking Crowdsourcing Content Sharing Web Applications Key Tools of the Trade
Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Personality Blog
The Issue Blog
OPEN API
The Organisation Blog
Blogging – The Expert Blog
The Blog Portal
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Blogging
 
Micro-Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Micro-Blogging ,[object Object],[object Object],[object Object],[object Object]
Social Networking ,[object Object],[object Object],[object Object]
 
Social Networking ,[object Object],[object Object],523 Followers 561,000 Friends 115,000 Friends 1,200 Subscribers 499 Photos 254 Photos 3000 Badges
 
Crowdsourcing ,[object Object],[object Object]
[object Object],[object Object]
Content Sharing ,[object Object],Real Simple Syndication feeds ) YouTube (Video) Podcast (Audio/Video) SlideShare (Powerpoint/Presentation) Flickr (Photos)
Referral & Recommend Sites
Widgets/Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Widgets/Applications ,[object Object],http://www.aarpvote08.org/ http://my. barackobama .com/page/content/ iphone
Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where is Social Networking Going? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why Should My Business SN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://blissfullydomestic.com/digital-bliss/20-reasons-small-businesses-should-use-social-media/
Connect With Me carolinechamber http://channelchamber.blogspot.com/ http://www.linkedin.com/in/carolinechambers The Channel Chamber Group Channel Chamber Training Famousatlast

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