ShareThis' CEO give TedTalks at TEDx

Connections are vital. They unlock information, new ideas, business opportunities, mitigate differences and give rise to new economic powers.As a major trading hub from the days of the American Revolution and throughout the 20th century, the New York Customs House has been a connection point of exchange for American industries such as whaling, cotton and textiles to find ports of sale around the globe. As we drive further into the second decade of the 21st century, it is time for us to understand the new markets and commercial exchanges that are shaping the economy. Sharing is one of these new exchanges and it is rapidly redefining our society and disrupting businesses and creating new way to enhance human connectivity.
Key Questions:Why do we share?What is sharing?How is it evolving? What problems exist?What problems will we, as a society, solve and for whom?
We are at a fork in the roadAs social networks and connected devices become ubiquitous, we can choose the “good” path, where sharing enhances human connectivity; or the bad, where human connection dwindlesThere’s a really interesting tech talk, I don’t know if you’ve seen it, by a world renowned psychologist and sociologist names Sherry Turkle, she’s at MIT. She was on the cover of Wired Magazine in the 80s talking about virtual society’s communities and is very interested in how technology defines us and not just how we use it. Her current book is called “Alone Together: Why We Expect more From Technology and Less from Each Other.” She is credited with the phrase, “I Share Therefore I Am.” There are a few important things that she says that I want to say here. “Drawn by the illusion of companionship without the demands of intimacy, we confuse postings and online sharing with authentic communication.” She talks about how devices allow us to control our attention. People sit in board meetings just to hear the pieces of information that they want but not anything else. She was interviewed by Stephen Colbert, and he said, “If you take all of those snippets of information that comes through texts or tweets, you put them all together and doesn’t that equal a conversation?” The answer was no, it’s not a real conversation. When we’re online we’re performing for each other. We’re manicuring what we say, we delete, we change, we edit a picture so it’s says exactly what we want it to say. And I think that’s an important thing to keep in mind. Her reminder and caution is to what “technology makes easy is not always what nurtures the human spirit.” So just because we do it with technology it doesn’t mean we should.We believe in the good: sharing enhances human connectivity.Examples: Retrofit (DFJ company) -- Lasting weight management through personalized expert data-driven guidance and smart wireless devices.
The evolution of sharing1.Sharing is evolving from conversations in “walled gardens” (Facebook, Twitter, etc.) to an ambient action with every device, action and reaction telling a story about who you are.2.How do we transform from simple sharing to a world of connectivity where we are linked to our devices, each other and sharing at all times?3. Within this connected world, how do we harness the power of sharing to improve human connectivity? How can this collection of sharing and experiences with the people I know in my life help improve my life or help improve their lives? How can it strengthen those relationships? Envision a world where there is a constant stream of data and consciousness being captured and stored for you, cataloging everything you did that day. Sharing will cease to be an isolated action, rather an ambient and automatic thing. Dark social will no longer be an issue, as nothing will be missed or overlooked. Your database of information can filter through your personal data, and predetermine what content you want to share with who. Family visits will be shared around to relatives, and nights out will be sent to your friends. Ultimately, human connectivity will be enhanced and defined.
Envision a world where there is a constant stream of data and consciousness being captured and stored for you, cataloging everything you did that day. Sharing will cease to be an isolated action, rather an ambient and automatic thing. Dark social will no longer be an issue, as nothing will be missed or overlooked. Your database of information can filter through your personal data, and predetermine what content you want to share with who. Family visits will be shared around to relatives, and nights out will be sent to your friends. Ultimately, human connectivity will be enhanced and defined.

ShareThis' CEO give TedTalks at TEDx

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ShareThis' CEO give TedTalks at TEDx

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