1. Serena Van Rensselaer
210 East Broadway, Apt H-1708 * New York, New York 10002
646-642-5736
www.serenavr.com
EXPERIENCE:
GLLAM - Gallery La La Artisan Market (February 2014 to March 2015)
138 Sullivan Street, NY, NY 10012
• Partner in Boutique Artisan Gallery.
• Managed all aspects of running the gallery, worked with designers and artists.
• Client relations and bookkeeping.
• Managed social media for GLLAM
• Developed and organized creative classes at GLLAM.
• Organized and ran events at GLLAM;Art openings, film and video release parties.
New York Institute of Art and Design (January 2013 to Present)
• Teacher for the Jewelry Design Course at NYIAD. NYIAD is a credited home study school.
• Teach, critique and evaluate student’s work, guiding them through the Jewelry Design Course.
• Presently, working with about 50 students from all over the world.
• Teach students how to create, market and sell their own unique line of jewelry.
• Have private school teacher’s license from NewYork State.
Serena Van Rensselaer Jewelry -Sole Proprietor (1999 to Present)
Jewelry Designer and Small Business Owner.
• Original design and fabrication of jewelry collections marketed and sold in boutiques through-
out the US and Japan.
• Manage all online sales and maintenance of www.serenavr.com
• Produce and promote Trunk Shows bi-annually featuring new collections.
• Manage all business promotions, accounting and client relations.
Independent Commission Work (1999 to Present)
• Commissioned to design and fabricate unique jewelry pieces for fashion shows and private
clients.
• Commissioned to design jewelry and metalwork for theater productions.
• Commissioned to design and create 200 commemorative pieces forVIP guests of famed
British Virgin Isles restaurant, Foxy’s, 2000 NewYears Eve Gala.
East Village Collective – Art Gallery.Woodstock, NewYork (2005-2008)
• Co-owner of Art Gallery featuring photography, painting, ceramics and SVR jewelry.
• Coordinated art openings and gallery events monthly.
• Managed every aspect of gallery: client relations, show installations, press releases,
marketing and accounting.
Five One Seven – Boutique. NewYork, NewYork (2001-2004)
• Co-owner of jewelry studio and boutique.
• Designer and jewelry stylist.

2. • Managed all PR for jewelry collections and boutique.
• Established and maintained relationships with fashion stylists interested in featuring SVR
designs in photo shoots.
Syzygy Gallery. St John, USVI (1997-2000)
• Co-owner of Gallery featuring jewelry, painting and glass mosaics.
• Designed and fabricated original jewelry pieces.
• Managed business and client relations aspects ofGallery.
PRESS/PUBLICATIONS:
1000 Rings, Inspiring Adornments for the Hand, Lark Books
“Isadora Ring” featured.
SVR designs have been featured in the following publications:
In Style, NewYork Magazine,Angeleno Magazine, Modern Bride,WWD, Modern
Jeweler, Bride’s Magazine, Elegant Bride, Manhattan Bride, Gentlemen’s Options, Gotham
DNR
EDUCATION:
B.A. in Fine Art. Mary Baldwin College, Staunton,VA (1994)
Jewelry Design, Metalworks,Three-Dimensional Design, Small Sculpture Casting
Cleveland Institute of Art, SACI Program, Florence, Italy (1991)
Emphasis in Art History and Jewelry/Metalworks.
Instituto Allende, San Miguel de Allende, Mexico (1990)
Emphasis in Jewelry, Painting and Batik.
SVR Jewelry pieces are in collections of several Actresses, and have been
featured in Movies and TV Shows.