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Create a Content Tracking Spreadsheet 1-Slide Overview Perform Keyword Research Use SpyFu, SEMRush, WordTracker, competitor meta data, etc Filter, sort and organize keyword data by frequency Build a Content Tracking Spreadsheet Include columns for Category, Page Name, Image Name, Title, Description, etc Include columns for Search Volume, Rank as of, Conversion Rate, & CTR Reference: http://bit.ly/content-tracking by Steve Wiideman
About Steve Wiideman Wiideman has been working with Search Engine Optimization Since 2003 and authored several eBooks on the topic while working with Fortune 100 & 500 organizations. He has been featured in Entrepreneur Magazine, Response Magazine, National Journal, Visibility Magazine and many industry blogs, including the Marketing Sherpa Blog. He is currently a consultant to several corporate brands. In 2011, Wiideman is working with his team on Creative Search Strategies, an Internet Marketing webinar series and promoting his eBook SEO in a Day, which can be found by searching “free SEO eBook” in Google. Steve Wiideman www.SEOSteve.com Facebook.com/stevewiideman P. (562) 732-4417 E.info@seosteve.com @seosteve

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Keyword Research and Your Content Tracking Spreadsheet

  • 1.
  • 2. Create a Content Tracking Spreadsheet 1-Slide Overview Perform Keyword Research Use SpyFu, SEMRush, WordTracker, competitor meta data, etc Filter, sort and organize keyword data by frequency Build a Content Tracking Spreadsheet Include columns for Category, Page Name, Image Name, Title, Description, etc Include columns for Search Volume, Rank as of, Conversion Rate, & CTR Reference: http://bit.ly/content-tracking by Steve Wiideman
  • 3. About Steve Wiideman Wiideman has been working with Search Engine Optimization Since 2003 and authored several eBooks on the topic while working with Fortune 100 & 500 organizations. He has been featured in Entrepreneur Magazine, Response Magazine, National Journal, Visibility Magazine and many industry blogs, including the Marketing Sherpa Blog. He is currently a consultant to several corporate brands. In 2011, Wiideman is working with his team on Creative Search Strategies, an Internet Marketing webinar series and promoting his eBook SEO in a Day, which can be found by searching “free SEO eBook” in Google. Steve Wiideman www.SEOSteve.com Facebook.com/stevewiideman P. (562) 732-4417 E.info@seosteve.com @seosteve