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Broadcasting in a Digital Age 数码时代的广播业 Dr. John Elsom 约翰 · 艾尔森博士 Photo from http://www.czech.cz/
Changes in the Broadcasting Landscape 广播业界的改变 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Changes in Technology  技术改变 Delivery Systems 传送系统 Satellites  卫星 Optical fibre  光纤 Digitalisation  数码化 There is no shortage of capacity.  容量不存在匮乏 Audio-visual Equipment 视听工具 Size and Fidelity  大小和像真度 Editing  剪接 Transmission  傅播 Are state broadcasting companies needed? 还需要公营广播公司吗?
Geo-Political Changes 地理暨政治改变 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Anti-Broadcasting Technology 反广播技术 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Financial Changes 经济改变 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All of these methods are under pressure. 这些方法却遭受重重压力 Is there a global media race?  全球媒体间有竞争吗? Who ‘owns’ a broadcast in cyber-space? 网络空间上谁「拥有」广播? Can state broadcasting be protected from global market forces? 国营广播公司可以不受全球市场影响吗?
Can we   defend Intellectual Property rights?  如何保护知识产权? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BIG  and  Small  Companies 大 公司 与 小 公司 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do Small Companies Matter? 小公司重要吗? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],BBC is a centralised national company – 英国广播公司是家国营集权公司: and a service provider for many small companies. 并是许多小型公司的服务供应商 At its core is the “Public Service Principle”. 它以「公共服务原则」为营运核心
Public Service Principle 公共服务原则 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What sort of Future 未来如何? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You! 谢谢 ﹗ Dr. John Elsom 约翰 · 艾尔森博士 Translate & Design: Queenie Kung 翻译及设计:  Queenie Kung

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Broadcasting in a digital age chi120611

  • 1. Broadcasting in a Digital Age 数码时代的广播业 Dr. John Elsom 约翰 · 艾尔森博士 Photo from http://www.czech.cz/
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  • 3. Changes in Technology 技术改变 Delivery Systems 传送系统 Satellites 卫星 Optical fibre 光纤 Digitalisation 数码化 There is no shortage of capacity. 容量不存在匮乏 Audio-visual Equipment 视听工具 Size and Fidelity 大小和像真度 Editing 剪接 Transmission 傅播 Are state broadcasting companies needed? 还需要公营广播公司吗?
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  • 12. Thank You! 谢谢 ﹗ Dr. John Elsom 约翰 · 艾尔森博士 Translate & Design: Queenie Kung 翻译及设计: Queenie Kung