Mary Jesse - Got culture

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Tecnologia Negócios

Mary Jesse
Founder and CEO, Ivycorp

@Ivytalk
@TheMaryJesse
www.ivytalk.com

What is Company Culture?

The
Collective
Behavior
of People
in an
Organization

Why Does Company Culture Matter?

EXAMPLE #1

1. Focus on the user and all else will follow.
2. It’s best to do one thing really, really well.
6. You can make money without doing evil.
http://www.google.com/about/company/philosophy/

Example #2

Dedication to every client’s success
Innovation that matters—for our company and for the world
Trust and personal responsibility in all relationships

http://www.ibm.com/investor/pdf/BCG2012.pdf

IBM Celebrated 100 Years in Business (2011)
http://www-03.ibm.com/ibm/history/ibm100/us/en/

Example #3

2011 Consumer Reports “Naughty” List for Poor Customer Service

Voted in 2012 as One of Top 10 Worst Companies to Work For in the US

Rating: 2.7
Number of reviews: 416
CEO approval rating: 32% for J. Paul Raines
One-year price change: down 21%
Employees: 17,000

America’s Worst Companies to Work For - 24/7 Wall St. http://247wallst.com/2012/08/10/americas-worst-companies-to-work-for/#ixzz275o9OvtQ

Where Does Your Company Culture Come From?

Who is Responsible for Company Culture?

Remember…

 Company Culture Impacts
Your Bottom Line

 The CEO is Responsible for
Company Culture

Mary Jesse
Founder and CEO, Ivycorp

@Ivytalk
@TheMaryJesse
www.ivytalk.com

IVY CORP PROPRIETARY AND CONFIDENTIAL

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Mary Jesse - Got culture

1. Mary Jesse Founder and CEO, Ivycorp @Ivytalk @TheMaryJesse www.ivytalk.com

2. What is Company Culture? The Collective Behavior of People in an Organization

3. Why Does Company Culture Matter?

4. EXAMPLE #1 1. Focus on the user and all else will follow. 2. It’s best to do one thing really, really well. 6. You can make money without doing evil. http://www.google.com/about/company/philosophy/

5. Example #2 Dedication to every client’s success Innovation that matters—for our company and for the world Trust and personal responsibility in all relationships http://www.ibm.com/investor/pdf/BCG2012.pdf IBM Celebrated 100 Years in Business (2011) http://www-03.ibm.com/ibm/history/ibm100/us/en/

6. Example #3 2011 Consumer Reports “Naughty” List for Poor Customer Service Voted in 2012 as One of Top 10 Worst Companies to Work For in the US Rating: 2.7 Number of reviews: 416 CEO approval rating: 32% for J. Paul Raines One-year price change: down 21% Employees: 17,000 America’s Worst Companies to Work For - 24/7 Wall St. http://247wallst.com/2012/08/10/americas-worst-companies-to-work-for/#ixzz275o9OvtQ

7. Where Does Your Company Culture Come From?

8. Who is Responsible for Company Culture?

9. Remember…  Company Culture Impacts Your Bottom Line  The CEO is Responsible for Company Culture

10. Mary Jesse Founder and CEO, Ivycorp @Ivytalk @TheMaryJesse www.ivytalk.com IVY CORP PROPRIETARY AND CONFIDENTIAL