A2 Media Audience Feedback

1. W H A T D O T H E
R E S U L T S O F M Y
Q U E S T I O N N A I R
E S H O W ?
B Y S I M O N M U N A S H E D E N DE R E

2. A G E D I S T R I B U T I O N
• The graph indicated that the age group between 15-19, were the biggest group to answer the
questionnaire. Visually presenting this data on a pie chart is another way to illustrate the 20 out 30
people .
• Young adults tend to follow music which is on trend, this can be considered to be a stereotype.
• My target audience, are young adults and teenagers between the ages of 15-19 years of age. Therefor
the creative decision made from this point must reflect this age group and this showcased throughout
this project.

3. M U S I C P L A T F O R M S
• Another way we came to the conclusion to make the creative decision about choosing the platform which
we would showcase the music video to the masses.
• Comparing media platforms is very vital in the distribution of music videos and how music video’s can
now be viewed with the development of the internet.
• YouTube is expectedly has got the majority vote, leading with fifteen votes. Other media platforms such as
Vimeo are increasing their fan base, not only showing music video’s but professional short films.
• This research enabled us as a group to base our creative decisions on the feedback from our target audience
potentially increasing the profitability of the media products.

4. C O H E R E N C E O F T H E D I G I - P A K
• Stated in the interview, I had to review my progress as media student.
• Mr Zaidi identified that the Digi-Pak was coherent in design, incorporating a strong design style.
Minimalism.
• This information back’s up the statement with 100% of the focus group agreeing and this clear
shown in the pie chart in purple.

5. D I G I - P A K I D E O L O G Y
• The Digi-Pak successful illustrates the ideology of the song its self. Women, Lust and Love are the themes
which are identified in the song.
• I have carefully constructed the Digi-pak to show the these themes through the use of colour, typography and
photography.
• 90% believed that ideology was clearly represented through the design of the Digi-pack,
• Only 10% opposed this train of thought. This is understandable, peoples taste differ due to their own personal
style.

6. O V E R A L L D I G I - P A K C O N C L U S I O N
• Overall 83% of the my target audience believed that the overall Digi-Pack was exceptional in terms of
meeting requirements and design features.
• This was already outlined in the informal discussions in class, where people given an overall approval of the
Digi-Pak.
• In addition Mr Zaidi claimed it was better than the original official Digi-Pak.

7. C O M P A R I N G M U S I C
P L A T E F O R M S• Comparing media platforms is very vital in the distribution of music videos and how music video’s can now be
viewed with the development of the internet as well as various media services.
• YouTube is expectedly has got the majority vote, leading with fifteen votes.
• Other media platforms such as Vimeo are increasing their fan base, not only showing music video’s but
professional short films.
• Youtube receiving 43% of the total votes, proved to be the most popular. Close in second place Vimeo received
29% of the total votes.