Proposal for the Car Charging Group

1. Public Relations
Social Media Manager
Candidate: Scott Brand PMP®

2. Driving Social Media

3. Themed Press Releases

4. Tweet what your Followers want
Lennar Tweets what it’s
followers want to read

5. Frequent Industry Pubs to Develop
Relationships with Editors
"The
Volt has an advantage in one
regard, and that's after the initial
charge is gone, 25 to 50 miles
depending on lots of conditions,
there is a gas engine and a
generator back up," said Joe
Wiesenfelder, senior editor,
Cars.com. "Now, the Leaf has
roughly 70-100 miles of range, and
it's strictly electric.If the electricity
runs out, you're stuck."
Joe Wiesenfelder
of Cars.com is one
such influencer to
target

6. Launched Web sites

7. Produce a YouTube Channel
Have a channel
dedicated to
operators
Do a How
to Video
Create a YouTube Channel
on Home Page

8. Linkedin Media Contacts
NY Times
Best Selling
Author
Washington
Post
Miami
Herald
Bloomberg
News
Hold nearly 100 network
connections with the media

9. Driving Communications

10. Internet Marketing Certifications
SEO

12. RELEVANT TOPICS TO PITCH
TO THE MEDIA

13. YOU CAN BLOG…AND THEN

14. TWEET, POST, UPDATE THE BLOG
Tweeted blog link to my following
Updated my Linkedin
profile with Blog link
Posted the blog link on my
Facebook status

15. SEO for Web site
A distinct Sign up
form needs to be
created with a call to
action and value
proposition
Social Media needs
to be placed more
prominently
Spyders don’t like
animated pages
Add anchor text like
EV Owners

16. Branded, Developed, and Staged
Technology Symposiums

17. Published and Case Studies
Technology Pitched Success
Stories

18. Published and Case Studies
Technology Pitched Success
Stories

19. Develop Social Media Business
Plans
Social Media Pie
Develop Social Media plans for businesses
new to this opportunity needing some
hand-holding in this exploding new PR
sector

20. Post My Own Blog

21. Product Media Placement
Experience in securing strategic media
placement and managing product review process

22. Integrated PR Campaign

23. Sports Columnist

24. Media Placement

25. Project Manager for MDT Smart Card
Installation

26. Web Site Launches
Miami-Dade Transit
site launch
SmartCard Web
“TracFone debuted this month an improved
Web site for
consumer self care”

27. Video Production

28. Fashion Photography

29. Product Reviews
Convinced PC Magazine Editor to favorably review
Deneba Software’s product a second-time after
critical first review