1. The
NEXT-GENERATION
WEB SITE
SOCIAL MEDIA BREAKFAST
FEBRUARY 11
DAVID STAGG
Creative Director
@dstagg
schipul.com

2. CONTROL
schipul.com

3. BRAND
schipul.com

4. CUSTOMIZATION
schipul.com

5. PROFESSIONALISM
schipul.com

6. PORTABILITY
schipul.com

7. APPLES
Apples : Oranges : : Facebook : Your Business
You cannot use Facebook
as a tool to take transactions
for your business or organization.
schipul.com

8. WASPs
Billionaires don’t need Facebook.
schipul.com

9. IT’S LIKE
HAVING A PARTY
WITHOUT A
PLACE.
schipul.com

10. BUSINESSES
CAN’T TOLERATE
UNCERTAINTY.
schipul.com

11. FACEBOOK IS
STILL IMPORTANT.
It’s a tool.
Not a destination.
schipul.com

12. THE WORLD’S LARGEST
SEARCH ENGINES
#1?
#2?
What’s the future of search?
schipul.com

13. LINKS REPLACE
LIKES
Rivaling Google.
schipul.com

14. LOCATION-BASED
MARKETING
Foursquare, Gowalla, SCVNGR,
Facebook Places, Google Places, etc.
schipul.com

15. LOCATION-BASED
MARKETING
“Where I go and what I do
is part of my story.”
“It allows me to ask or people
to ask me about places
I’ve been.”
schipul.com

16. THE WEB AS AN
APPLICATION
The next generation website
looks like what we conventionally
know as a computer application.
schipul.com

17. CHROME
WEB APPS
iPAD PRODUCTIVITY
schipul.com

18. CR-48
schipul.com

19. CR-48
schipul.com

20. CR-48
schipul.com

21. WILL APPS EVEN
EXIST IN THE FUTURE?
“Content-specific device apps are,
at best, going to be disrupted and,
at worst, going to be phased out
entirely.”
—Jim Kerr, Mashable
schipul.com

22. THE NEXT
2-3 YEARS
Anyone? Bueller?
Bueller? Anyone?
schipul.com

23. YOUR CEO SAID
THE PHRASE ‘ROI’
Ways to measure goals
ahead-of-the-game
schipul.com

24. schipul.com

25. bit.ly/urltool
schipul.com

26. bit.ly/urltool
schipul.com

27. COST
SAVINGS
How Schipul used our own
human network to bring in clicks.
schipul.com

28. THERE IS POWER
IN THE PEOPLE
YOU KNOW.
schipul.com

29. AND AT THAT
MOMENT,
THE COMPUTERS
BECAME
SELF-AWARE.
schipul.com

30. DAVID
STAGG
@dstagg
facebook.com/davidstagg
davidstagg.com