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SavvyBizBuilder
Why Paying for Facebook Likes to Drive Traffic is a Bad
                        Idea




Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder
3 Easy Tips To INSTANTLY Transform The
Perception Of Your Business
Holding a contest asking people to “Like” your page to reach a
certain number of “Likes” where the prize is cold hard cash is a
bad, REALLY BAD idea.




 Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder
5 Reasons why paying cash for Facebook “Likes” will not
continuously drive traffic
1.     People can game the system by creating dummy Facebook accounts just
       to earn the cash.

2.     Asking people to only click the “Like” button, does not build
       relationships

3.     You are not giving your visitors a compelling reason return to the page

4.     Asking people to only click the “Like” button does not build brand loyalty

5.     They can easily (and probably will) “Unlike” the page after you reach your
       magic number


     Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com       Twitter.com/SavvyBizBuilder
Here’s an amazing drive traffic fast tip; instead of
offering cash for “Likes” do this…


Hold a contest that will promote your products or service. Use
your contest as an opportunity to expose prospects to what you
do.




 Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder
For example:


1. If you are a professional organizer, hold a contest for the world’s
messiest garage. Ask the contestants to “Like” your page to get
information about entering the contest, uploading pictures and videos to
your wall. The winning prize would be your organizing services.




  Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder
Example 2:


2. If you are a professional painter, hold a contest for the world’s most
bizarre wall papered room. Ask the contestants to “Like” your page to
get information about entering the contest, uploading pictures and
videos to your wall. The prize…of course, your wall paper removal and
painting services.




  Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder
Example 3:


3. If you are an image consultant, hold a contest for mommy
makeovers. Ask the contestants to “Like” your page to get information
about entering the contest, uploading pictures and videos to your wall.
The prize…you guessed it! An image consultation and wardrobe
makeover.




  Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder
Each one of these presents an opportunity for you to
engage your audience, promote your products and
services in a very non-salesy way without paying cash for
“Likes”.




Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder
Thank you
   for
watching!
For more Savvy Online Business Building Tips

                                     Visit

                    www.SavvyBizBuilder.com




Facebook.com/SavvyBizBuilder   www.SavvyBizBuilder.com   Twitter.com/SavvyBizBuilder

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Why Paying for Facebook Likes to Drive Traffic is a Bad Idea

  • 2. Why Paying for Facebook Likes to Drive Traffic is a Bad Idea Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 3. 3 Easy Tips To INSTANTLY Transform The Perception Of Your Business Holding a contest asking people to “Like” your page to reach a certain number of “Likes” where the prize is cold hard cash is a bad, REALLY BAD idea. Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 4. 5 Reasons why paying cash for Facebook “Likes” will not continuously drive traffic 1. People can game the system by creating dummy Facebook accounts just to earn the cash. 2. Asking people to only click the “Like” button, does not build relationships 3. You are not giving your visitors a compelling reason return to the page 4. Asking people to only click the “Like” button does not build brand loyalty 5. They can easily (and probably will) “Unlike” the page after you reach your magic number Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 5. Here’s an amazing drive traffic fast tip; instead of offering cash for “Likes” do this… Hold a contest that will promote your products or service. Use your contest as an opportunity to expose prospects to what you do. Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 6. For example: 1. If you are a professional organizer, hold a contest for the world’s messiest garage. Ask the contestants to “Like” your page to get information about entering the contest, uploading pictures and videos to your wall. The winning prize would be your organizing services. Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 7. Example 2: 2. If you are a professional painter, hold a contest for the world’s most bizarre wall papered room. Ask the contestants to “Like” your page to get information about entering the contest, uploading pictures and videos to your wall. The prize…of course, your wall paper removal and painting services. Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 8. Example 3: 3. If you are an image consultant, hold a contest for mommy makeovers. Ask the contestants to “Like” your page to get information about entering the contest, uploading pictures and videos to your wall. The prize…you guessed it! An image consultation and wardrobe makeover. Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 9. Each one of these presents an opportunity for you to engage your audience, promote your products and services in a very non-salesy way without paying cash for “Likes”. Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder
  • 10. Thank you for watching!
  • 11. For more Savvy Online Business Building Tips Visit www.SavvyBizBuilder.com Facebook.com/SavvyBizBuilder www.SavvyBizBuilder.com Twitter.com/SavvyBizBuilder