1. 7 Habits of
Highly Effective Marketers

2. Treat the sales team like family
Feel the love and sell more stuff

3. Education is a lifelong process
Invest time and resources to improve skills and
knowledge continually

4. Experiment without fear
Continuous cycles of testing, measuring and improving are a
norm in a progressive marketing environment

5. Decide with 80% facts and 20% intuition
It’s no guarantee of success, but
you’ll win more than you lose

6. Define metrics first; then figure out how to
collect them
When you compromise on metrics, you
undermine opportunities for improvement

7. Content writers and graphic designers belong
together
When writers and graphic artists work together on a
content piece, the resulting synergy can be magical

8. Leverage results to improve future outcomes
The linkages are there, but you need to look for
them because they are often subtle

9. GET MORE FROM OUR
EXPERTS AND THEIR EXPERTISE
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