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CUSTOMER RELATIONSHIP MANAGEMENT ( CRM) Presentation by GOBIND AHOOJA E.MBA (2 nd  Semester) ILMS, GURGAON
Situation: There is a sudden departure of important customer facing key account executives ,[object Object],[object Object],[object Object]
CONSUMER BEHAVIOUR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Consumer-  Personal  & Organizational ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Relationship Marketing ,[object Object],[object Object],[object Object],[object Object]
Individuals grow bigger than the organization   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategies to retain key customers   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
And by adopting intelligent customer relationship management   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Effective CRM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Conclusion ,[object Object]
Thank You.

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