Samta Khinda - Industry Analysis Presentation NIKE

Sports Footwear and Apparel Industry Analysis Group 4: Josh Fernino Brent Hare Victor Hemmati Lance Hollister Chris Kerschen Ty Parasiliti Vincent Ukwu Nike Corporation

Industry Defined ,[object Object],[object Object],[object Object],[object Object]

NAICS Codes ,[object Object],[object Object],[object Object]

NAICS Codes Example NAICS Codes Name Classification Level 31-33 Manufacturing Sector 316 Leather and Allied Product Manufacturing Subsector 3162 Footwear Manufacturing Industry Group 31621 Footwear Manufacturing Industry 316211 Rubber and Plastics Footwear Manufacturing U.S. Detail Industry

Nike Products ,[object Object],[object Object],[object Object]

Nike Products ,[object Object],[object Object]

Nike Expansion ,[object Object],[object Object],[object Object]

Nike’s Biggest Competitor ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Adidas Group Financials Net Sales in millions Nine Months 2008 Nine Months 2007 Change Adidas 6,004 5,465 9.9% Reebok 1,587 1,765 (10.1)% TaylorMade 614 609 0.8%

Growth in Recent Decades ,[object Object],[object Object],[object Object],[object Object],[object Object]

Industry Weakening ,[object Object],[object Object],[object Object],[object Object],[object Object]

Threat of New Entrants ,[object Object],[object Object],[object Object]

Innovator ,[object Object],[object Object],[object Object],[object Object],[object Object]

Economies of Scale ,[object Object],[object Object],[object Object],[object Object]

Bargaining Power of Buyers and Suppliers ,[object Object],[object Object],[object Object],[object Object],[object Object]

Substitute products and services ,[object Object]

Substitute products and services 1) They are an attractive alternative product or service, which customers can easily shift to if there are low switching costs OR

Substitute products and services 2) The availability of substitutes invites customers to make price, quality and performance comparisons IS IT CHEAPER? CAN I JUMP HIGHER? CAN I RUN FASTER?

Substitute products and services ,[object Object],What is worth ?

Rivalry Among Participants ,[object Object],[object Object]

Rivalry Among Participants ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Rivalry Among Participants ,[object Object]

Nike vs. The Economy ,[object Object],[object Object],[object Object],[object Object]

Nike vs. Ethics ,[object Object]

Nike vs. Ethics ,[object Object],[object Object]

Nike vs. Society ,[object Object]

Technology ,[object Object],[object Object],[object Object]

Competition ,[object Object],[object Object]

Areas Firms Compete On ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Competition ,[object Object],[object Object],[object Object],[object Object]

Competition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Geography ,[object Object],[object Object],[object Object],[object Object],[object Object]

Geography ,[object Object],[object Object],[object Object],[object Object]

Overview of the Industry ,[object Object],[object Object]

Where the Industry is Now ,[object Object],[object Object]

Cont. ,[object Object],[object Object]

Industry Forecast ,[object Object],[object Object]

Samta Khinda - Industry Analysis Presentation NIKE

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