Adwords optimisation should always be methodical and consistently applied to your Adwords account. Google Adwords is as easy or as complex as you want it to be. The more you learn about Adwords the less help you will require solving relatively easy problems.

1. Google Adwords Help
Need Google Adwords Help?
http://findyouridealcustomers.com.au/google-
adwords-help/

2. Google Adwords is as easy or as complex as you
want it to be. The more you learn about Adwords the
less help you will require solving relatively easy
problems. There are dedicated Adwords forums
available with 100’s knowledgeable Adwords individuals
always able to pint you in the right direction.

3. You will only get out of your Adwords
account what you are willing to put in.
Find Your Ideal Customers was founded by Jayson
Rodda, whose direct hands on experience surpasses
10,000 hours in helping solve every imaginable
problem with Adwords accounts.

4. If you do require help with Adwords feel free
to contact our professional Adwords team. We are
able to provide feedback to specific Adwords
problems. We also suggest you subscribe to our blog
which includes useful tips and tricks for those of you
that want to continue managing Adwords accounts
yourself.

5. Complimentary Google
Adwords review
One saying is true, you don’t know what you don’t
know. Whether you have been managing your own
Adwords account or it is managed by another
Adwords agency there is no harm in having a fresh set
of eyes review what is in place.

6. Find Your Ideal Customers Google Adwords
review includes:
Find Your Ideal Customers remains selective on who
we work with, we also understand that unless we can
deliver value above and beyond the management fees
for our services, we will not take you on as a client.

7. Find Your Ideal Customers Google Adwords
review includes:
• Alignment of spend towards profit drivers of your business
• Measures of success – are they correctly defined
• Wastage estimates
• Missed opportunity & budget potential
• Performance per device
• Performance per geographic location
• Assessments on whether the economics of Adwords work for your business
compared with other industries
• Adwords performance benchmarked via Google analytics – if setup
• Achievable Performance targets – If Find Your Ideal Customers managed your
account

8. There is no obligation after having an
Adwords review, we will simply present the facts
based on our extensive experience. As a specialist
Adwords Agency, we pride ourselves on fixing the
mistakes other Adwords companies make.

9. Comprehensive Adwords Optimisation
Adwords optimisation should always be methodical and consistently
applied to your Adwords account. At a basic level Adwords
optimisation should include:
•Correct match types are used for keywords
•Cost per click is optimised for available budget
•Cost per click is optimal for various devices based on performance
•Quality scores of highest spending keywords are monitored
• Meaningful measurements of success that are important to your
business are implemented

10. Find Your Ideal customers include handy
Adwords tip & tricks & specific Adwords help topics
as part of our blog. Please subscribe to our blog for
handy reminders to areas that you should be aware
of.

11. Adwords analysis & Advice
All Adwords analysis and Adwords advice must be in
the context of your business. Applying general
averages across online marketing statistics lacks
relevance to your business and your circumstances. It
is widely discussed that average website conversion
rates are between the ranges of 1-2%. Applying this
principle to most Adwords campaigns it would
indicate it is difficult to make money from Adwords.

12. The reality is that in the analysis we have
conducted across many Adwords accounts it that
conversion performance can be as high as 20-25%.
When looking at these types of conversion rates,
sharp Adwords managers are able to utilise Google
Adwords for clients as a license to print money.

13. The best advice we provide our clients with
are the facts that are informative.
These facts includes:
• market size
• level of competition
• estimated search volumes that can be achieved
and for what cost
• target conversion rates required to achieve success

14. Give us a Call: 1300 76 00 84
or visit us
http://findyouridealcustomers.com.au
There is no one size fits all. Your needs are very
different, often quite different to your major
competitors. Please feel free to contact us for a
complimentary review and analysis of the metrics
required to achieve success for your business.