Nowadays, marketing automation is the most popular software in the field online business. It automates all your marketing campaign and increase the efficiency. It includes lots of features which having an efficiency to automate your online marketing module. Here check out the various features of marketing automation software.

1. FEATURES OF MARKETING
AUTOMATION
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2. MARKETING AUTOMATION
• It’s a software platform which
help to increase the efficiency of
your online business.
• Increase your business
revenue.
• Boost your online marketing
campaign.
• Automate your business
process.
Read more: http://www.saleoid.com/the-prospects-of-marketing-automation-in-the-
business-world/
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3. FEATURES OF MARKETING
AUTOMATION
• Automatic Segmentation
• Engagement Marketing
• Step/Decision
• Real Time Personalization
• Reporting features
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4. AUTOMATIC SEGMENTATION
• Target audience based on
demographics, interests,
preferences.
• Demographic segmentation:
Segment your target audience
on the basis of gender,
location, age, title, role and
many others.
• Behavior segmentation:
Segment your target audience
on the basis of business
behavior, product and services.
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5. ENGAGEMENT MARKETING
• Build and grow long-term
customer relationships
• Make up highly relevant
conversation with marketers.
• Increase revenue
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6. STEP/DECISION RULE DEFITION
• Enables you to define decision
rules and follow-up action steps.
• Help to select the best solution.
• Implementing the decision.
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7. REAL TIME PERSONALATION
• You can personalize web and
mobile interactions with your
customers based on company,
industry, location and visit
history.
• Get instant information about
users.
• Helps to produce real time
result.
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8. REPORTING FEATURES
• Track leads
• Lead nurturing
• Analyzes the performances.
• Generate Opportunities.
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9. CONTACT US
• For any information Visit our website:
http://www.saleoid.com/
• You can join us on:
https://www.facebook.com/saleoid
• You can also Follow us on:
https://twitter.com/saleoid
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