Global Publishing Director, Ziyad Marar's presentation on the impact of eBooks, given as part of the Westminster Forum's seminar on "Publishing 2013 - consolidation, eLending and adding value to eBooks". Full transcript from the event can be read here - http://www.westminsterforumprojects.co.uk/forums/showpublications.php?pid=578

1. Los Angeles | London | New Delhi
Singapore | Washington DC
Ziyad Marar, Global Publishing Director, SAGE
Twitter: @ZiyadMarar
Westminster Forum Keynote Seminar
The Book Market: Boom and Disruption

2. Los Angeles | London | New Delhi
Singapore | Washington DC
Technology critical to success

3. Los Angeles | London | New Delhi
Singapore | Washington DC
Learning environments and
engaging students with technology

4. Los Angeles | London | New Delhi
Singapore | Washington DC
Digital
Increase
faculty
productivity
Improve
learning
outcomes
Reduce
costs
Save time
Print
Expectations of digital are high

5. Los Angeles | London | New Delhi
Singapore | Washington DC
What does this mean for textbooks?

6. Los Angeles | London | New Delhi
Singapore | Washington DC
2012 was the Year of the MOOC
● MOOC pilots
• Coursera
• edX
• Udacity
• FutureLearn

7. Los Angeles | London | New Delhi
Singapore | Washington DC
HE Institutions in Transition
● Ubiquity of LMSs
● Rise of institutional sales
● Focus on learning outcomes
● Digital developments from OER
to MOOCs

8. Los Angeles | London | New Delhi
Singapore | Washington DC
Bridging the print and
digital landscape with
print that ‘knows’
Field Discovering Statics Using IBM
SPSS 4e

9. Los Angeles | London | New Delhi
Singapore | Washington DC
A Digital Strategy with Four Components
● WebAssign
● MobileStudy
● CWS developments
● Social media

10. Los Angeles | London | New Delhi
Singapore | Washington DC
● Online homework, assignment and
grading tool
● Available via access card (bundle) or
direct purchase
● Integrated with the VitalSource eBook
● Provides tools for instructors; instant
feedback for students

11. Los Angeles | London | New Delhi
Singapore | Washington DC
• Fully integrated with the eBook
• Students directed to the
textbook with feedback

12. Los Angeles | London | New Delhi
Singapore | Washington DC
SAGE’s new ‘study-on-the-go’ brand

13. Los Angeles | London | New Delhi
Singapore | Washington DC
The New CWS – www.uk.sagepub.com/field4e
• New instructors materials
developed for target growth
areas (Business, Health,
Education & Sports Sciences)
• Increased sign-posting and
discoverability
• Chapter features broken down
by chapter

14. Los Angeles | London | New Delhi
Singapore | Washington DC
Social Media
● Full lecture webcasts on linked from the
textbook
● ‘Fan-developed’ Q&A videos on
● New author video on all outlets

15. Los Angeles | London | New Delhi
Singapore | Washington DC
Key Principles of Successful Digital
Pedagogy
● Ensure print and digital complement each
other
● Focus on rewarding effort and learning
outcomes, not ticking boxes
● Treat HE institutions as transactional
partners. Shift towards licensing.
● Build, buy and partner

16. Los Angeles | London | New Delhi
Singapore | Washington DC
In the final analysis
authorship is still key
@ProfAndyField
www.facebook.com/ProfAndyField
discoveringstatistics.blogspot.co.uk
www.youtube.com/user/profandyfield

17. Los Angeles | London | New Delhi
Singapore | Washington DC
Ziyad Marar, Global Publishing Director, SAGE
Twitter: @ZiyadMarar