Kochi, August 17th, 2015: On the auspicious occasion of first day of Chingam, Maruti Suzuki India Limited today unveiled Onam Limited Edition of India’s beloved bestseller car, Alto 800. This special day would also be marked by more than 3000 car deliveries in one day.

1. Draft Press Release
Maruti Suzuki presents Onam Limited Edition Alto 800 in Kerala
• Packed with 15 additional features
• Special finance offers for Alto 800 during Onam
Kochi, August 17th
, 2015: On the auspicious occasion of first
day of Chingam, Maruti Suzuki India Limited today unveiled
Onam Limited Edition of India’s beloved bestseller car, Alto
800. This special day would also be marked by more than 3000
car deliveries in one day.
To commemorate the celebrations of Onam in Kerala - God’s
Own Country – the limited edition of Alto 800 is being launched
exclusively through a 360° campaign “Feels like Onam,
Everyday.”
Thanking customers of Kerala for their continued support, Mr.
Ram Suresh Akella, Commercial Business Head, Southern
Region, Maruti Suzuki said, “Kerala is an important market
for Maruti Suzuki and Alto 800 is the highest selling model for
us in the region. We are happy to present 15 new features as
part of the Onam accessories to the customers at a special
price. We are confident that the Onam Limited Edition Alto 800 will delight customers.” More than
1000 Altos are expected to be delivered in one day on the auspicious day of Chingam.
The Onam limited edition Alto 800 comes laced with 15 additional features such as reverse
parking sensors, music system with speakers, power car charger, Onam graphics and decal,
embroidered cushions, designer seat covers and so on.
The customers will be offered this package at an aggressive pricing of Rs 17,350, 26% less
costly compared to the original package cost.
During the month long promotional
campaign, the Company seeks to reach
out to customers through multiple
channels including print (newspapers and
magazines), outdoor campaigns
(hoarding and bus shelters), BTL
activities, radio and television The
campaign captures the spirit of Kerala
and festive celebrations during Onam.
Alto 800 is not only the bestselling car in
India but also the number one selling
small car in the world.
Click here to download image of Alto Onam Edition
Issued by:
Corporate Communications,
Maruti Suzuki India Limited,
1, Nelson Mandela Road,
Vasant Kunj, New Delhi
Ph: 91-11- 4607 5414 / 4678 1000 / 4678 1113
Onam Limited Edition Alto 800
feature list
 Reverse Parking Sensors
 Music system
 2 way speakers
 Designer Seat cover
 Race Boat Design Tissue
Box
 Designer Mat
 Mud Flaps
 Door Sill Guard
 Ambience Light
 Power Car Charger
 Door Visor
 Onam Graphics
 Platinum Plus Dcal
 Car perfume

2. Website: www.marutisuzuki.com