2. Executive Summary
This is very important, tell the reader what you want. Be clear and specific of what you're
asking for. The plan's primary purpose is to explain the operation of the business. Your
objective should be clear to the readers. However, you should prepare the Executive
Summary after you have prepared all other materials. The following should be included
in your Executive Summary:
A. Company name and type
The name of our company is Travel Company. The type of the company is a travel
agency.
B. Goals or objectives of the plan
A purpose of our company is to perform countries and international exchanges in
the world. Also, we help that people having uneasiness for a trip travel in peace.
C. How the plan will be implemented
We should cooperate with the country of the world. In addition, We gather
customers through public relations.
D. Effect of the plan on the business
People can take communications with people of another country by transcending
national borders. The traveler can make a memory with a family and the
important person.
If you're obtaining a loan or equity your Executive Summary should also include:
A. Name of the business and the legal for of operation, e.g., sole proprietorship.
Our company is a service trade. The travel agency is a personal service industry.
B. Amount of money needed
The amount of money that we need is 10 million.
C. How the money will be used
We go to the direct spot, and the money is spent to examine a local state. Moreover,
it is used for public relations.
D. Effect of the money on the business
The social economy improves because money appears on the market. By this,
travelers increase.
3. Writing a Business Plan
The Business: Description of the Business
1. Description of the Business
1. What your business is, or will be if it is a startup situation?
Our business is a travel agency. Generally, it is called the service
industry.
2. How you plan to run it?
At first, our company exchanges with local people, and cooperates. Next,
we gather customers through an advertisement. Finally, we expand the
plan according to customer needs. In this manner, our company
increase the habitue's customer and conduct a stable business.
3. Why you think it will be successful?
I think that we do not have to worry about the bankruptcy as for me
because the number of patrons increase. Moreover, the reputation of the
company goes up if the number of patrons increases. As a result, the
number of customers increases. We think that our company succeeds by
this cycle.
Your Plan should have a clear focus with all elements of the plan working
together to present a clear and integrated presentation. Highlight key
information about financial progress. Use one or two exhibits that will
illustrate significant financial accomplishments such as cash receipts, cash
expenditures, and cash balances.
4. Writing a Business Plan
The Business: Industry Analysis
2. Industry Analysis
Discuss the growth potential of the market and present statistics for the
industry. It is critical to identify the target market. Here are some questions
you should ask yourself.
The amount of travel total handling of the main travel agency on January,
2010 became 351,899,482,000 yen of 8.3% decrease compared with the
previous year. Traveling abroad is 131,280,512,000 yen of 8.3% decrease
among these, and it decreases 20 months more continuous. 349,206 people
and the amount of handling of 1.6% decrease were 43,391,515,000 of 9.7%
decrease in the number of handling of overseas recruitment type project
travels, and the unit price became 124,257 yen of 8.2% decrease.
A wide area is covered, and a variegated tour, the airline ticket, and
accommodations are collected. Moreover, because the window for the office
and the emergency contact has been installed in the city in a lot of foreign
countries that the Japanese visits, it is safe. However, because the division
of labor is advanced, the staff also has a person well informed and a person not
so.
The travel agency goes bankrupt when business is sluggish. Competing
intensification might go bankrupt and the travel agency go bankrupt a
precarious daytoday management and weak constitution of the loan
dependence of this company by actualizing.
The main customer are families, party of tourists such as school and friends.
As for the party traveler, we want to increase fixed customers to have you use
it many times.
5. C. Vision Statement
Our company will adjust the repeat customer to 100000 people or more in five years.
We will increase the planned destination. It is expected that it leads to an increase of the
repeat customer. We will increase service to the customer and increase our repeat
customer.
D. Vision Trigger
The slogan of our company is "Good travel is offered to a lot of customers. "
We make an effort to achieve this slogan.
The mascot character of our company is called an airplane boy.
It is a character that makes the airplane a motif. As for it, it is friendly to the child.
E. Mission Statement
We acquire our three customers or more a day.
To offer travel safe for the customer, we do a detailed investigation.
We accept customer needs as much as possible. It leads to a lot of customers' acquisition.
We receive the customer with a smile.
It leads customer's sense of security.
F. Business Objectives
We will acquire it from 500 people a month to about our 800 customers.
We will make about 200 people a month a repeat customer.
We will cooperate positively with foreign countries, and increase the destination.
I want to increase one or 2 destinations a month.
We send out questionnaires from the customer, and reflect the result as much as possible.
8. Accounting System:
Content Amount Recital
Billing 100,000,000
Expense Land rent 200,000
Staff cost 3,000,000
Hedge 10,000
Plant cost 50,000
Demand Computer 1,000,000
Drink money 1,000,000
Cost of visit 1,000,000
Summery
We think that it is satisfied for a lot of customers to plan of travels and deal with
problems. As a result, we have to make the composition of our company, and the expert
will deal with the problems and the works. And we will work quick. At base, we think that
the cordiality is important, because we also do the waiting on customers.
9. Supporting Documentation
1.Resume
Travel company
ADRESS: Aizuwakamatu
TEL:(0242) xx – xxxxx
Email:xxxx@yahoo.co.jp
Distinction of the company:
Our company has many regional offices in various countries, so they can deal with the
problems and give satisfied service customers in order to share the information in each
regional offices. And we have the point service, it is what customers can get points
whenever they travel in our plan. We also have various campaign, so Satisfaction of it is
high.
Achievements:
Our company has regional offices which is more than 200 in more than 50 countries. As
a result, a number of customers in 1 year is more than 10 million.
volunteer activities and other:
We contribute UNICEF, have made schools in Asia and Africa. By now, we made about
1000 schools.
Other, we have sports club which is volleyball, and they teach children how to play sports .
10.
2.Letter of Intent
(June 6, 2010)
JBF
Email xxxxx@yahoo.co.jp
Attention: the President of Taro R Kobayashi
LETTER OF INTENT
Dear sirs,
This letter will serve to express, and when signed by both parties hereto, will constitute
the following agreement
1. if the problem happens, they will deal with it cooperating
2. share information in order to get our profit
3. share stocks each other
If this letter correctly sets forth your understanding of the Agreement between XYZ and
ABC, please kindly so indicate by signing the copies of this letter and returning one of the
executed copies to us.
Very truly yours,
Travel Company
By: Haruka
Title: Managing Director
Confirmed and Agreed:
JBF
By: Taro R Kobayashi
Title: The President