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Understanding outrage: a thought experiment

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Rusty Cawley, APR
Rusty Cawley, APR

This document discusses the relationship between risk perception and outrage. It notes that risk is determined by both the hazard itself as well as the level of outrage people feel towards that hazard. The document suggests that outrage plays a significant role in how risky people perceive a situation to be and that outrage can be influenced by factors beyond just the hazard. The cold crisis website is referenced for further information.

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Understanding Outrage By Rusty Cawley, APR| TheColdCrisis.com
Risk = Hazard + Outrage
!
!
Outrage!
TheColdCrisis.com Search: #COLDCRISIS

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Understanding outrage: a thought experiment