3.
PUBLICKOCCURRENCES-1690
No “Freedom ofthe Press”
Peter Zenger Case-
printed criticisms about the governor
of NY
Zenger charged with seditious libel
Libel is a form of defamation
Libel law at the time: “The greater the
truth, the greater the libel”
Trial established the right of a
newspaper to print the truth
4.
Congress shall make no law respecting
an establishment of religion, or
prohibiting the free exercise thereof; or
abridging the freedom of speech, or of
the press; or the right of the people
peaceably to assemble, and to petition
the Government for a redress of
grievances.
offreedom
the press
5. William Randolph Hearst
“You furnish the pictures.
I’ll furnish the war.”
Unethical, irresponsible
journalism
Hoaxes, altered photos,
sensational headlines
Competition between
NewYorkJournaland NewYork
World
6. Ida Tarbell
Upton Sinclair unethical& illegal businessdealings
food& drugcorruption
child labor
automobilesafety
politicalcorruption
Ralph Nader
Bob Woodward &
CarlBernstein
13. Almost always a single sentence
Summarize the most important of the
“Ws”
Limit to one central idea
“Hook” the reader
14.
LEAD
(almost always one sentence)
The most important information in the story
should be in the first few paragraphs
BODY
Secondary facts of the story
Minor facts
of the
story
15.
A “slant” to your story.
makes the purpose of the story clear and give it
focus.
RIGHT:
More than 100 people were left
homeless after a tornado struck
Titusvilleyesterday.
WRONG:
Seventeen houses were flattened by
a tornado that struck Titusville
yesterday.
17. 37 feared dead in boat accident
Men heard boasting of daily shootings
Sharkfin soupalters ecosystem
Oh rubbish!! Suckingup trash
Violent stormsbatter southeast
Groupssueover toxic toys
18. Few or no articles
Action verbs only
Does the headline express the main idea of the
story?
Does the headline effectively label the story's
content?
Will it create reader interest?
Will it move readers into the story?
Does the headline focus match the lead focus?
Are the words short, common, colorful,
powerful, specific?
Would you read a story with this headline?
19.
Term Meaning
downstyle Capitalizing one the first letter of the first
word and proper nouns in the headline
primary head A headline that is larger and bolder than its
accompanying headline
secondary head A headline that is smaller and lighter than
its accompanying headline (also called a
kicker)
21.
Man stabbed 37 times-police rule out suicide
March planned for next August
Patient at death's door--doctors pull him through
Child's stool great foruse in garden
Juvenile court to try shooting defendant
Police begin campaign to run down jaywalkers
22.
William Kelly, 87, was fed secretary
Iraqi head seeks arms
Drunk gets nine months in violin case
Enraged cowinjures farmer with ax
Deerkill 7,000
Local high school dropouts cut in half
Include your children when baking cookies