Stories of companies that are dealing with bad experiences in their e-learning projects. How they have been recovering from those traumas, and how those traumas are blocking their initiatives in e-learning.

2. Only
good
experiences
tend
to
be
publicized
Yet,
nega7ve
experiences
may
create
individual
and
organiza7onal
traumas

3. How
bad
experiences
in
e-­‐learning
have
trauma7zed
companies
and
e-­‐learning
teams
and
how
have
they
been
coping
and
recovering
from
those
experiences?

4. Bad
Experiences
and
Trauma
Fear,
shame,
guilt,
confusion
Distrust,
despair,
anger,
anxiety
Low
self-­‐esteem
Lack
of
security
and
control
Pain,
racing
hearbeaAng
Memory
disorder
Changes
in
aAtudes,
decisions,
and
behavior

5. Trauma
Recovery
Improve
quality
of
life
Restore
confidence,
power
and
control

6. OrganizaAonal
trauma
:
less
innovaAon,
less
change

7. Most
companies
are
focused
on
public
crisis,
not
on
internal
traumas

8. Maturity
is
about
reaching
a
development
level
that
maximizes
skills
and
talents,
op7mizes
the
response
to
needs,
reflects
past
experiences
and
recovers
from
the
things
that
went
wrong

9. Maturity
Dimensions
Experience
• Confidence
in
current
e-­‐learning
iniAaAves
• PercepAon
of
the
iniAaAves
in
e-­‐learning
as
isolated
experiences
or
as
a
cruising-­‐speed
performance
• PercepAon
of
quality
of
previous
experiences
in
e-­‐learning
• Ability
to
cope
with
and
recover
from
bad
experiences
• Ability
to
develop
experiments
and
test
different
approaches
Cação,
R.
(2014).
Maturity
in
Large
Scale
Corporate
e-­‐Learning.
ICELW
2014
-­‐
InternaAonal
Conference
of
e-­‐Learning
in
the
Workplace,
New
York.

10. Aim
To
explore
corporate
trauma
as
a
blocking
force
to
e-­‐learning
maturity
To
look
into
how
companies
are
recovering
from
trauma
or
have
been
condiAoning
their
decisions
in
e-­‐learning

11. Sample
&
Methods
Prime
companies
with
corporate
traumas
in
e-­‐learning
Banking,
insurance,
retail,
energy,
telecommunicaAons,
pharmaceuAcals,
food
&
beverage,
and
transports
QualitaAve
analysis
of
phone
interviews
with
NVIVO

12. Lack
of
Confidence
Several
years
of
experience
in
e-­‐learning
yet
s7ll
an
experimental
project
“We
have
not
reached
our
zone
of
comfort
in
e-­‐learning.”

13. Traumas
with
Pla^orms
Lack
of
support
Lack
of
fitness
And
even
lack
of
plaRorm

14. Some
companies
create
innova7ve
solu7ons
in
response
to
the
problems
and
overcome
the
traumas

15. Traumas
with
Learning
Contents
Outdated
contents
Suppression
of
video
and
audio
Inadequate
content
Complaints
with
details
Wrong
interpreta7on

16. Traumas
with
Trainees’
MaturiAes
Digital
immaturity
Literacy
issues
AAtudes
towards
e-­‐learning

17. TLaracuk
mofa
Cs
ownifithd
eSnynced
icates
and
Top
Management
Blocking
forces
Demands
and
aAtudes

18. Some
bad
experiences
in
e-­‐learning
have
created
organizaAonal
traumas

19. Consequences
of
the
Trauma
The
Ame
to
market
of
the
courses
increased
The
process
of
decision
making
became
less
agile
Some
trainees
were
le`
out
of
e-­‐learning
The
courses
became
less
aaracAve
Pedagogical
creaAvity
and
innovaAon
were
blocked
The
process
of
decision
making
became
less
agile
Learning
experiments
were
minimized

20. Fortunately,
some
companies
have
recovered
from
their
traumas.
Others
are
struggling
to
recover.
We
hope
that
their
experience
can
help
e-­‐learning
managers
and
companies
to
become
aware
of
possible
traumas
and
design
their
own
recovery
strategy.