WOMMA Word of Mouth Marketing Principles

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Use these free slides in any presentation where you wish to discuss word of mouth marketing. This applies to social media, marketing , viral marketing and any strategy that looks to inspire word of mouth exposure. View our video scribe on the main principles behind word of mouth marketing here: http://productions.room214.com/WOMMA

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This presentation was delivered by Jason Cormier at the Online Marketing Summit in February, 2011. It covers key statistics, actions and benefits associated with custom Facebook Applications. Sample applications include work developed for Vail Resorts, Sanrio (Hello Kitty), SmartyPig, Crockpot and WOMMA. The presentation also touches on strategic insights around Facebook advertising, game mechanics and social intelligence. specific

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