This document describes Esprit Productions' innovative staging designs for two conferences. For the Nielsen Consumer 360 Conference, they used a diamond thrust stage with multiple screens to keep attendees close to speakers with good sightlines. They also used advanced lighting and multiple projectors for high definition presentations. For the Siemens meeting, they similarly used a diamond thrust stage and multiple screens to engage attendees. Both designs placed panel discussions near the stage tip for improved visibility and intimacy. Esprit Productions received positive feedback praising their production quality and flexibility.

1. Innovative Staging Design
Esprit Productions
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Nielsen Consumer 360 Conference - June, 2011
Siemens Management Meeting - October, 2011
www.espritproductions.com

2. Nielsen Consumer 360 Conference
June 20-22, 2011
Marriott World Center Orlando
Challenge: Fitting approximately 1,200 people in the Crystal Ballroom and setting
the room up wide so that no attendee was more than 100 feet from the stage.

3. A Diamond Thrust stage design and three screens on each side of the stage was an innovative
way to get the audience closer to the speakers and keep good sight lines.

4. Six Barco FLM20 1080p projectors on six 15’ x 26’9” screens
were utilized for maximum high definition clarity & brightness.

5. Multiple screens and close proximity
of the stage engaged the audience.

6. State of the art lighting design allowed
for matching the color of the set
to the speakers’ slides and videos.

7. Pools of light on the audience and the Q&A
microphones created great looking I-mag shots.
Also, the stage design allowed the audience to
see the faces of the other attendees instead of
the backs of their heads which made it more
interesting and engaging.

8. More Panel Discussions were being showcased this year led by a
professional moderator. To improve intimacy and visibility the panels
were seated on a tier elevated above the main stage.

9. Underneath the huge skylights of the general session atrium,
Nielsen utilized an ancillary stage. The oval linoleum stage and Lucite
podium were backed by a three unit high by six unit wide LED Monitor wall.

10. The purpose of this stage was to spotlight critical issues of the market research
industry by Nielsen market experts before, during coffee breaks, and after the
general session.

11. Comments “On behalf of Coca-Cola, thank you
to you and your team for making our
part of the conference go so well.
Everything looked & sounded great,
and your teams flexibility was much
appreciated.”
- Coca-Cola Staff
“Many thanks. Absolutely a wonderful job all around.”
- Panel Moderator
“I wanted to thank you for once again pulling
“Once again you and your team raised the bar off a successful, top notch and flawless
and knocked the conference production out of Consumer 360 Conference. You and your
the ballpark. THANK YOU to you and your team team’s attention to detail to this meeting
for your contributions, dedication and passion is evident in everything you work on and I am
towards helping make this a memorable conference. so grateful for that. Your level of dedication and
I am so happy each and every year that we have commitment to this conference is impeccable
you on our team -- no worries because I know that and the success of the conference is truly
you have our back.” because you are part of it”
- Nielsen Meeting Planning Staff - Nielsen Global Marketing Staff

12. Siemens Building Technologies Management Meeting
Hilton Anatole, Dallas – October, 2011

13. A Diamond Thrust stage design with one blended center and two 16:9 screens on each side of the
stage was an innovative way to get the audience closer to the speakers and keep good sight lines.

14. Four Barco FLM20 1080p projectors
were utilized for maximum high definition clarity & brightness.

15. Multiple screens and close proximity
made everyone feel part of the show.

16. The presentations drew people in
and engaged the audience

17. Beautiful lighting, screen graphic design and camera work created
an exciting backdrop for their annual awards dinner .

18. Placing the Panel Discussions near the tip of the diamond stage made
for great sight lines and improved intimacy and visibility.

19. For more information please contact Ron Springer ~ 888-216-8777 ~ rons@espritpro.com