My AMA2009 (arts marketing association) workshop slides. I played Robin to Marcus Romer's batman!

2. Using digital media to develop artistic content and public engagement

3. William Gibson AMA Conference 2009 | Curve Theatre, Leicester Rohan Gunatillake | MMM | July 22 nd , a Wednesday The future is already here. It is just unevenly distributed

4. Geek is a relative term

5. I work for Mission Models Money

6. for whom I wrote an essay Mission 2.0: advice to the arts from the social web

7. Once upon a time...

8. The understatement of the century

9. The web was designed to be many-to-many

10. We're seeing new web-enabled behaviours

11. Connection Collaboration Conversation

12. Connection Collaboration Conversation

13. Access & the web as broadcast medium

14. Technologies differentiate then integrate

15. Connection Collaboration Conversation

16. Conversation requires a social object

17. And you make them like no-one else

18. Finding your crowd has never been easier

19. Connection Collaboration Conversation

20. Collaboration needs a well-defined task

21. Agile networks can do amazing things

22. How can you open your processes up?

23. Connection Collaboration Conversation 9 relationships trust 1 transaction purpose 90 access on-demand

24. The ability to curate a 360 o experience

25. And managing communities not audiences

26. Some books to look at Tribes , Seth Godin Convergence Culture, Henry Jenkins Here comes everybody , Clay Shirky What would Google do? Jeff Jarvis

27. Communications tools don't get socially interesting until they get technologically boring Clay Shirky boring rohan.gunatillake@googlemail.com | Mission Models Money twitter: @rohan_london | also seen in W London & on green bike