Creating 'wow' art for apps is a tough business! This presentation examines how the mightiest of the mightiest - Facebook, The Economist and Google miss out on getting consumer delight 'just right'! Of course, there are some ideas inside also :-)

1. iArt! Get it
right!
App Art is important!
By - Alok ‘Rodinhood’ Kejriwal

2. iArt is the art of the
‘i’
If you want your iApp (an app on Apple’s
iTunes store) to be worthy of respect,
then try & swoon ‘iConsumers’ like me!
Remember:
• We are badly spoilt by great existing
iArt on the iTunes stores..
• We are brainwashed by the incredible
design & aesthetic style of Steve
Jobs!

3. Examples of great iArt?

5. Some recent iArt
‘fumbles’ by
Facebook, Google and
The Economist.

6. Google’s Chrome App thumbnail sucks :-(

7. Some suggestions by our team!

8. The facebook mobile notification is
‘Pokey’ :-(

9. Some ideas : 1) A slightly gentler ‘poke’?

10. Some ideas : 2) Why poke at all?

11. Some ideas : 3) An improved tab ?

12. Some ideas : 4) Another, kinder poke?

13. Some ideas : another tab version

14. The ‘Tar balls’ in The Economist’s iPad app 

15. Some ideas : 1) Gentler, muted, red balls?

16. Some ideas : 2) Elegant, muted red dashes?

17. Some ideas : 3) Muted grey dashes?

18. Some ideas : 4) Tar balls, but softer, greyer?

19. The Me-Slide!
Send me feedback and connect up!
e-mail -
alok@rodinhood.com
Facebook -
facebook.com/rodinhood
Twitter - @rodinhood
Blog - rodinhood.com
Personal social network
-therodinhoods.com

20. An important note.
This is a post written by me in my
personal capacity and not as the CEO of
games2win (g2w).
As the CEO of games2win, I publicly
acknowledge (via our blogs and media)
that g2w is NOT the gold standard for Art,
UI or UX! Hence, please do not consider
this to be any sort of chest thumping..!
Games2win is trying hard to learn and
improve, and that is the spirit behind
innocent and harmless experiments like
this one!