Trainees Committee European Commission, Brussels 9 April 2010 Robert Zlokower

1. Networking in the modern era Social media and career building Trainees Committee European Commission, Brussels 9 April 2010 Robert Zlokower

2. About me International Media Manager at euronews (Project Manager of Comment:Visions) rzlokower@euronews.net

3. Traditional networking Business cards Have your own Organise by topic RPQ: Research Preparation Questioning People love themselves <3 Engage.................and dis-engage! Follow-up (write notes on back of cards)

4. Social media and employment 75% recruiters use search engines to find information about candidates 26% percent of recruiters have denied candidates because of information found online (1) A step further.... 40% employers say they would consider the Facebook profile of a potential employee in their hiring process (2) 1: according to a 2005 survey of 102 executive recruiters by ExecuNet, an executive job search and networking organization. 2 :according to a 2006 University of Dayton study of 5,000 employers nationwide.

6. So, what should I do??? Ernst & Young LLP, a world-wide accounting firm, was the first company to purchase a Facebook page aimed solely at recruiting Microsoft Corp. sponsors a “Microsoft Student Group” page with forums about products and a link to its college-recruiting site ‘Clean up your identity’ Get ‘good press’ on blogs and online publications for internet search results Ask an employer to speak via e-mail or phone

7. ....or jump in!

9. e-REPUTATION is based on RECOMMENDATION and SHARING

10. 93% of social media users believe a company should have a presence on Social Networks (3)

11. PSNs: www.linkedin.com ; www.viadeo.com

12. Relevant social media: oneclimate.net ; NING3: According to Neilson reports

16. Seek out... ‘Virtually’ connect with people after you’ve met them in real-life Contribute to forums to become an ‘expert’ (knowledge sharing) Join relevant groups Find like-minded people Experiment Companies and ‘stakeholder engagement’ ‘Social Media Advances the Sustainability Dialogue’ Sept 2009

17. ...and be sought Develop your e-reputation; be professional Tag yourself with keywords so you appear in search results Keep an updated profile and mention new projects Make ‘friends’ so you appear in suggested contacts Upload multi-media of your work

18. ...or create your OWN social network!

19. Keys to success Think backwards. Imagine yourself at your end goal, then work backwards Good luck comes to those that work for it Treat every obstacle as an opportunity  rzlokower@euronews.net