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Bob Watts
Bob Watts

Draft presentation for SXSW Interactive 2013 Panel Picker

TecnologiaNegócios
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Geeks v. The People SOCIAL OR ANTI-SOCIAL MEDIA? B Y B O B W AT T S S O C I A L M E D I A C O N S U LTA N T AND POWER USER Disclaimer: This presentation is the personal opinion of the author and does not represent the position of any of the organizations for which he works or volunteers.
Geeks v. The People
Geeks v. The People
Geeks v. The People Developers Engineers Managers Lawyers
Geeks v. The People Everett Rogers’ Bell Curve
Geeks v. The People Innovations! Now old girlfriends know everything you’re doing Platform that ate all your other Google tools Promoted Tweets, at the top of the search, blocking results (esp. annoying while live tweeting an event)
Geeks v. The People Life in the Cloud Where is my stuff, Who’s got it, and What are they doing with it?
Geeks v. The People My targeted Facebook Ads: - Democratic Party - Jewish daily news mag - A shooting game! Which one would I want? (Already using it or don’t want it.)
Geeks v. The People “Digg's v4 release on August 25, 2010, was marred by site-wide bugs and glitches. Digg users reacted with hostile verbal opposition…” - Wikipedia article on Digg
Geeks v. The People Press Release July 2012 Facebook Plummets; Google+ Strong in American Customer Satisfaction Index LinkedIn, Pinterest, Twitter.com Disappoint; FoxNews.com Increases Lead Among News Sites
State Department internal network
Geeks v. The People Closing the Gulf between Geeks and My Mom (page in Progress)  Better user testing  Different funding models  Better interoperability of platforms  More transparent, plain-language privacy policies and settings
Geeks v. The People About the speaker: Bob Watts, Annandale, VA Retired 2010 from U.S. State Department Foreign Service, in last F FS position Chief of Division of Office of eDiplomacy managing ternal social media. State Department internal social media. Currently consultant on social media outreach and training, Information Resources Management Bureau Social Media Mgr. Manage @eDipAtState Twitter account, promote external awareness of eDiplomacy. Current Director of New Media, 20 K member int’l Federation of Jewish Men’s Clubs Webmaster, Seaboard Region of Federation of Jewish Men’s Clubs Presented at SXSW Interactive 2012 “Building a Jewish Presence on Social Media” Contact Twitter @rmwatts e-mail: bob@wattses.org

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Geeks v people sxsw

  • 1. Geeks v. The People SOCIAL OR ANTI-SOCIAL MEDIA? B Y B O B W AT T S S O C I A L M E D I A C O N S U LTA N T AND POWER USER Disclaimer: This presentation is the personal opinion of the author and does not represent the position of any of the organizations for which he works or volunteers.
  • 2. Geeks v. The People
  • 3. Geeks v. The People
  • 4. Geeks v. The People Developers Engineers Managers Lawyers
  • 5. Geeks v. The People Everett Rogers’ Bell Curve
  • 6. Geeks v. The People Innovations! Now old girlfriends know everything you’re doing Platform that ate all your other Google tools Promoted Tweets, at the top of the search, blocking results (esp. annoying while live tweeting an event)
  • 7. Geeks v. The People Life in the Cloud Where is my stuff, Who’s got it, and What are they doing with it?
  • 8. Geeks v. The People My targeted Facebook Ads: - Democratic Party - Jewish daily news mag - A shooting game! Which one would I want? (Already using it or don’t want it.)
  • 9. Geeks v. The People “Digg's v4 release on August 25, 2010, was marred by site-wide bugs and glitches. Digg users reacted with hostile verbal opposition…” - Wikipedia article on Digg
  • 10. Geeks v. The People Press Release July 2012 Facebook Plummets; Google+ Strong in American Customer Satisfaction Index LinkedIn, Pinterest, Twitter.com Disappoint; FoxNews.com Increases Lead Among News Sites
  • 12. Geeks v. The People Closing the Gulf between Geeks and My Mom (page in Progress)  Better user testing  Different funding models  Better interoperability of platforms  More transparent, plain-language privacy policies and settings
  • 13. Geeks v. The People About the speaker: Bob Watts, Annandale, VA Retired 2010 from U.S. State Department Foreign Service, in last F FS position Chief of Division of Office of eDiplomacy managing ternal social media. State Department internal social media. Currently consultant on social media outreach and training, Information Resources Management Bureau Social Media Mgr. Manage @eDipAtState Twitter account, promote external awareness of eDiplomacy. Current Director of New Media, 20 K member int’l Federation of Jewish Men’s Clubs Webmaster, Seaboard Region of Federation of Jewish Men’s Clubs Presented at SXSW Interactive 2012 “Building a Jewish Presence on Social Media” Contact Twitter @rmwatts e-mail: bob@wattses.org