•“Block the Insanity! Leveraging Municipal Cable Franchising Powers to Battle Childhood Obesity,” American Public Health Association Annual Meeting, November 9, 2010, Denver, CO; Northeastern University Symposium, Boston, MA, January 14, 2011
1. BLOCK THE INSANITY LEVERAGING MUNICIPAL CABLE FRANCHISING POWERS TO BATTLE CHILDHOOD OBESITY ROBERT J. L. MOORE, J.D. [email_address] AMERICAN PUBLIC HEALTH ASSOCIATION ANNUAL MEETING 2010 NOV. 9, 2010 DENVER, CO This work is licensed under the Creative Commons Attribution-NoDerivs 3.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by-nd/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.
6. ROBERT J. L. MOORE, J.D. [email_address] What can franchising authorities demand?
7. ROBERT J. L. MOORE, J.D. [email_address] “ Nothing in this subchapter shall be construed as prohibiting a franchising authority and a cable operator from specifying, in a franchise or renewal thereof, that certain cable services shall not be provided or shall be provided subject to conditions, if such cable services are obscene or are otherwise unprotected by the Constitution of the United States .” - 47 U.S.C. § 544(d)(1) (emphasis added). Franchising authorities can regulate content
16. ROBERT J. L. MOORE, J.D. [email_address] But government wouldn’t be restricting speech here!
17. ROBERT J. L. MOORE, J.D. [email_address] Advertising to kids isn’t constitutionally protected.
18. ROBERT J. L. MOORE, J.D. [email_address] An ad is deceptive if it is “a representation, omission or practice that is likely to mislead [a reasonable member of the advertisement’s target audience].” -FTC Ads to kids are inherently deceptive.
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20. ROBERT J. L. MOORE, J.D. [email_address] Constitutional protection for ads was established to protect consumers, not advertisers. Branding is not constitutionally protected
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22. Robert J. L. Moore, J.D. Cetrulo & Capone LLP 2 Seaport Lane, Boston, MA 02210 [email_address]