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Vodacom Mobile Advertising Some advice from an early mover CMO Forum, Mobile World Congress, Barcelona 11 February 2008 Rick Joubert, Executive Head, Vodacom www.on-the-line.co.za
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Principle 4 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Principle 5 ,[object Object],[object Object],[object Object],[object Object]
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5principles

  • 1. Vodacom Mobile Advertising Some advice from an early mover CMO Forum, Mobile World Congress, Barcelona 11 February 2008 Rick Joubert, Executive Head, Vodacom www.on-the-line.co.za
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.