4. Who Am I?
• Online entrepreneur
Wednesday, 12 June, 13
5. Who Am I?
• Online entrepreneur
• Help people build their online business
Wednesday, 12 June, 13
6. Who Am I?
• Online entrepreneur
• Help people build their online business
• Product Marketing
Wednesday, 12 June, 13
7. Who Am I?
• Online entrepreneur
• Help people build their online business
• Product Marketing
Wednesday, 12 June, 13
8. Who Am I?
• Online entrepreneur
• Help people build their online business
• Product Marketing
Wednesday, 12 June, 13
9. Who Am I?
• Online entrepreneur
• Help people build their online business
• Product Marketing
http://richardgmartin.me
Twitter: @richardgmartin
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22. My Video Stats
• Produced ~400 videos for the web
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23. My Video Stats
• Produced ~400 videos for the web
• 40+ hours of video published
Wednesday, 12 June, 13
24. My Video Stats
• Produced ~400 videos for the web
• 40+ hours of video published
• 300,000+ views on YouTube
Wednesday, 12 June, 13
25. My Video Stats
• Produced ~400 videos for the web
• 40+ hours of video published
• 300,000+ views on YouTube
• 500 to 600 views per day
Wednesday, 12 June, 13
26. My Video Stats
• Produced ~400 videos for the web
• 40+ hours of video published
• 300,000+ views on YouTube
• 500 to 600 views per day
• Attracts prospects and converts them to clients
Wednesday, 12 June, 13
27. My Video Stats
• Produced ~400 videos for the web
• 40+ hours of video published
• 300,000+ views on YouTube
• 500 to 600 views per day
• Attracts prospects and converts them to clients
• Compresses the sales cycle
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30. • Talking Head: Straight-on or Interview
• Conveys authority, personality, know how ...
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31. • Talking Head: Straight-on or Interview
• Conveys authority, personality, know how ...
• Product or Service Pitch
• Educate and stimulate through video and screencast
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32. • Talking Head: Straight-on or Interview
• Conveys authority, personality, know how ...
• Product or Service Pitch
• Educate and stimulate through video and screencast
• Narrative: Documentary, wedding, elearning
• Informative, persuasive, emotional ...
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33. • Talking Head: Straight-on or Interview
• Conveys authority, personality, know how ...
• Product or Service Pitch
• Educate and stimulate through video and screencast
• Narrative: Documentary, wedding, elearning
• Informative, persuasive, emotional ...
• Artistic: Music, sketch
• Entertaining, engaging ...
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39. You Should Have Video
• Long shelf life
• Searchable
• Communicates your story, personality, authority, brand,
and positioning
• Compresses sales cycle
Wednesday, 12 June, 13