Presentation on writing evaluations and preparing production files for MAC 391 (2011)

1. The (dreaded) Evaluation …..and other stuff

2. What’s happening, when? Production files TODAY Playbacks next week The evaluation 26th May to library

3. Production File Evidences what you have done But include: Updated proposal Research Planning / diaries / calendars / schedules Scripts / Running orders / editing logs Audience / market / genre research Risk Assessments

4. And also…... Copyright Contributor permissions / releases Correspondence Credits / cast list / contributors Online billing Compliance

5. Playbacks You + supervisor + 2nd marker = Lots and lots of lovely feedback Listen to 30 minutes Whole thing, part of it, highlights disc Discuss

6. Evaluation Hand in 2 copies of a 2000-2500 word individual report Reference it Support your assertions or ideas Show what you did (group work) Structure it Spend time on it

7. 1) Explain and Justify A justification of the style and content of your programme and the slot An explanation of any changes made since the project was pitched Comparative analysis with similar types of professional broadcast programmes

8. 2) Review it Did it do what it was supposed to do? Strengths / weaknesses What *could* you have done? What did you nearly do? Be clear on your creative/actual input

9. 3) Learning Points Relate to the ‘real world’ How did you perform? Your team? Links to theoretical, historical, institutional contexts Does it fit into accepted styles, formats, genres?

10. How to get it right…. Critical NOT descriptive Explain reasons behind decisions Be honest and analytical Reference Organiseit and write clearly and concisely Use examples and evidence