The document discusses transparency and argues that transparency without proper definition or context is not truly transparency, but rather stupidity, sensationalism, tantrums, or advertising. It suggests that for transparency to have value, the motives and context need to be considered. True transparency, according to the document, requires establishing personal guidelines for how and when to be transparent.

1. TRANSPARENCY
is for amateurs
JeffTurner | Zeek Interactive | @respres

2. TRANSPARENCY
is for amateurs
[unless properly defined]
JeffTurner | Zeek Interactive | @respres

3. this is not
TRANSPARENCY

4. this is
STUPIDITY

5. this is not
TRANSPARENCY

6. this is
SENSATIONALISM

7. this is not
TRANSPARENCY

8. this is
A TANTRUM

9. this is not
TRANSPARENCY

10. this is
ADVERTISING

11. this is
TRANSPARENCY

12. TRANSPARENCY
rhymes with

13. TRANSPARENCY
exposes

14. TRANSPARENCY
my personal guidelines

15. MOTIVE?

16. CONTEXT?

17. this is
TRANSPARENCY

18. this is
TRANSPARENCY

19. this is
TRANSPARENCY

20. this is
TRANSPARENCY

21. this is the result of
TRANSPARENCY

22. this is
TRANSPARENCY

23. this is
TRANSPARENCY
View Video

24. TRANSPARENCY
my personal guidelines

25. TRANSPARENCY
is NOT for amateurs
JeffTurner | Zeek Interactive | @respres