"The fall of digital" as presented at Webuquerque, November 2010.
"For the past 15 years, the business, marketing and technology communities have been turned upside down with the mass adoption of the internet. Millions have been made and lost. Companies founded and companies gone broke. Business as usual has been changed forever, but the change isn't over yet.
As the realities of the new connected world take hold, the architects of that world (the web developers and digital agencies) may be the ones who pay. How are the trends of today going to affect the professionals that set the ball in motion? That's what we will talk about in The Fall of Digital."
103. People watch 20% more TV now
than they did 20 years ago
(before the internet got popular)
http://blog.nielsen.com/nielsenwire/media_entertainment/average-tv-viewing-for-2008-09-tv-season-at-all-time-high/
104. Its the same old story
The internet is one more channel
120. - Don't know who to ask
- Don't know who to believe
- Can't tell the difference
Interview many sources
Research their options
Compare their options
√
√
√
214. The promise of the
internet was to share
and democratize
knowledge
215. Our trade knowledge
is no exception
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