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2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
ASURE SOFTWARE
Jennifer Crow, Chief Financial Officer
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
"Safe Harbor" Statement
(Under the Private Securities Litigation Reform Act of 1995):
Statements made in this presentation regarding
Asure’s business which are not historical facts
are "forward-looking statements" that involve
risks and uncertainties. Such risks and
uncertainties could cause actual results to differ
materially from those contained in the forward-
looking statements.
2
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Asure Software
3
Asure Software is an industry leader in providing cloud-based workplace
management solutions. Over 5,000 clients deploy our workplace management
software products, hardware products, services and support to improve their
workforce and workplace processes.
Key Statistics
Corporate headquarters Austin, Texas
Company footprint
Global presence with offices in TX, RI, MN, MA, MI & the
UK
Founded 1985
Ownership Publicly traded (Nasdaq: ASUR)
2013 revenue guidance $25 - $27 million
Number of clients 5,000 and growing
Industry expertise
The Asure senior management team has more than 50
years of collective experience in workplace management
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
4
Our mission is to deliver innovative
technology with the passion to empower
every client’s workplace and a commitment
to make each workday easier.
Innovative & Flexible
Technology
Industry Expertise
Asset Optimization
Global & Compliant
Education & Adoption Workspace Productivity
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Asure Software Businesses
• Meeting Room Manager
• Resource Scheduler
• Workspace Manager
• PeopleCounter & Workplace
BI
• Energy Management
• LCD displays
5
• Time & Labor Management
• Workforce scheduling
• Leave requests / PTO mgmt
• Payroll interfaces mgmt
• Timeclocks
• Geopunch
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Asure Software’s Client Promise
6
Vendor
Partner
Advisor
We will…
Create Measurable Value
Work hard to delight each
of our clients every day
Provide collaborative expertise
for our clients
Develop smart reliable solutions that
make our clients successful
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Time Tracking &
Professional Services
Automation
Workforce
Management
Integrated HR
Management
Time &
Attendance
Direct
Competition
Indirect
Competition
Asure’s Time
and Labor
Management
Ecosystem
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
T&LM Market Vendor Positioning
Small
Business
Mid-sized
Business
Enterprise
>$310M Market**
** Source : Census.gov (620k firms with 25 – 500 EEs)
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Facility Energy
Management
Facility
Optimization
People Scheduling
Room
Scheduling
Direct
Competition
Indirect
Competition
Asure’s Meeting
Management
Ecosystem
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Meeting Management Vendor
Positioning
Small
Business
Mid-sized
Business
Enterprise
>$100M Market**
Asure Acquired
Peoplecube on 7/3/12
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Market Landscapes
Meeting Room
Resource
Management
• Asure is the clear market leader
• Asure is the only publically traded company with a solution
• Market data is not independently analyzed
• Greater than $100M market potential*
Time &
Attendance
• Subset of $32B Human Resource Management Market
• Fragmented mid-sized business space
• Mid-sized business market is more than $300M annually**
• Asure holds 2% market share of mid-market space
• 88% of the Asure business is based in US
* Source : Census.gov (Higher Education, Legal and Healthcare)
** Source : Census.gov (620k firms with 25 – 500 Ees)
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Asure’s History
12
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Launch New
Platform &
Mobile Apps
Asure History To Date
2009 2010 2011
New
Executive
Team Q4 ‘09
Annual Revenue
$10 million
Losses $9.7m
70% Recurring
Revenue
2012
Refocused
the
Business
Annual Revenue
$10 million
Losses $1.1m
76% Recurring
Revenue
Expanded
Sales &
Marketing
Acquired
ADI Time &
Legiant
Annual Revenue
$10 million
Losses $.7m
75% Recurring
Revenue
Acquired
Peoplecube in
July 2012
Annual Revenue
$20 million
Losses $3.0m**
79% Recurring
Revenue
**includes $2.3
million in one time
charges related to
acquisitions.
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Asure Software – Selected Financial Data
14
Share Data
Ticker ASUR
Price 06/10/2013 $6.00
52 Week High $8.00
52 Week Low $4.01
Outstanding
Shares
5,924,551
Market
Capitalization
$34.9
Management
Holdings
CEO – 6.7%
Chairman of the Board – 13%
Avg Daily Volume
(3 month)
11,000
2011 2012
Cash $1,067 $2,427
Total Current Assets $3,100 $7,249
Total Assets $16,085 $36,148
Total Current
Liabilities
$7,415 $16,938
Total Liabilities $6,606 $17,050
Total Equity $2,064 $2,160
Revenue $10,941 $19,965
EBITDA $1,306 $1,620
EBITA excluding
one times
$1,812 $3,295
Raised $3.5 million on 05.31.13 – 662,000 shares
Q213 Guidance - $6.2 - 6.5 Revenue, $.9 -1.1 EBITDA plus one times
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Organic Growth - Industry Expertise
Corporate Education Healthcare Legal
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
The Future Market Place Is Global
16
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Global Expertise & Opportunity
Asure
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Acquisition Opportunity :
Global Coverage
0
50
100
150
200
250
300
350
United Kingdom Canada Europe - NoUK
Asure
PC
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Stage of Market Implementation
Market growth is
still large
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
HR functions not yet
widely virtualized
Cloud Computing Adoption
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
Poised For Growth
• Strong financial position
• Leading cloud-based
solutions
21
• Complete solutions portfolio
• Large market opportunity
• Proven partner channel
2012 Copyright© Asure Software. All rights reserved.
Confidential - Proprietary Information.
22
CONTACT:
Jennifer Crow
jcrow@asuresoftware.com

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Asur 6262013

  • 1. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. ASURE SOFTWARE Jennifer Crow, Chief Financial Officer
  • 2. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. "Safe Harbor" Statement (Under the Private Securities Litigation Reform Act of 1995): Statements made in this presentation regarding Asure’s business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. Such risks and uncertainties could cause actual results to differ materially from those contained in the forward- looking statements. 2
  • 3. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Asure Software 3 Asure Software is an industry leader in providing cloud-based workplace management solutions. Over 5,000 clients deploy our workplace management software products, hardware products, services and support to improve their workforce and workplace processes. Key Statistics Corporate headquarters Austin, Texas Company footprint Global presence with offices in TX, RI, MN, MA, MI & the UK Founded 1985 Ownership Publicly traded (Nasdaq: ASUR) 2013 revenue guidance $25 - $27 million Number of clients 5,000 and growing Industry expertise The Asure senior management team has more than 50 years of collective experience in workplace management
  • 4. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. 4 Our mission is to deliver innovative technology with the passion to empower every client’s workplace and a commitment to make each workday easier. Innovative & Flexible Technology Industry Expertise Asset Optimization Global & Compliant Education & Adoption Workspace Productivity
  • 5. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Asure Software Businesses • Meeting Room Manager • Resource Scheduler • Workspace Manager • PeopleCounter & Workplace BI • Energy Management • LCD displays 5 • Time & Labor Management • Workforce scheduling • Leave requests / PTO mgmt • Payroll interfaces mgmt • Timeclocks • Geopunch
  • 6. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Asure Software’s Client Promise 6 Vendor Partner Advisor We will… Create Measurable Value Work hard to delight each of our clients every day Provide collaborative expertise for our clients Develop smart reliable solutions that make our clients successful
  • 7. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Time Tracking & Professional Services Automation Workforce Management Integrated HR Management Time & Attendance Direct Competition Indirect Competition Asure’s Time and Labor Management Ecosystem
  • 8. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. T&LM Market Vendor Positioning Small Business Mid-sized Business Enterprise >$310M Market** ** Source : Census.gov (620k firms with 25 – 500 EEs)
  • 9. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Facility Energy Management Facility Optimization People Scheduling Room Scheduling Direct Competition Indirect Competition Asure’s Meeting Management Ecosystem
  • 10. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Meeting Management Vendor Positioning Small Business Mid-sized Business Enterprise >$100M Market** Asure Acquired Peoplecube on 7/3/12
  • 11. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Market Landscapes Meeting Room Resource Management • Asure is the clear market leader • Asure is the only publically traded company with a solution • Market data is not independently analyzed • Greater than $100M market potential* Time & Attendance • Subset of $32B Human Resource Management Market • Fragmented mid-sized business space • Mid-sized business market is more than $300M annually** • Asure holds 2% market share of mid-market space • 88% of the Asure business is based in US * Source : Census.gov (Higher Education, Legal and Healthcare) ** Source : Census.gov (620k firms with 25 – 500 Ees)
  • 12. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Asure’s History 12
  • 13. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Launch New Platform & Mobile Apps Asure History To Date 2009 2010 2011 New Executive Team Q4 ‘09 Annual Revenue $10 million Losses $9.7m 70% Recurring Revenue 2012 Refocused the Business Annual Revenue $10 million Losses $1.1m 76% Recurring Revenue Expanded Sales & Marketing Acquired ADI Time & Legiant Annual Revenue $10 million Losses $.7m 75% Recurring Revenue Acquired Peoplecube in July 2012 Annual Revenue $20 million Losses $3.0m** 79% Recurring Revenue **includes $2.3 million in one time charges related to acquisitions.
  • 14. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Asure Software – Selected Financial Data 14 Share Data Ticker ASUR Price 06/10/2013 $6.00 52 Week High $8.00 52 Week Low $4.01 Outstanding Shares 5,924,551 Market Capitalization $34.9 Management Holdings CEO – 6.7% Chairman of the Board – 13% Avg Daily Volume (3 month) 11,000 2011 2012 Cash $1,067 $2,427 Total Current Assets $3,100 $7,249 Total Assets $16,085 $36,148 Total Current Liabilities $7,415 $16,938 Total Liabilities $6,606 $17,050 Total Equity $2,064 $2,160 Revenue $10,941 $19,965 EBITDA $1,306 $1,620 EBITA excluding one times $1,812 $3,295 Raised $3.5 million on 05.31.13 – 662,000 shares Q213 Guidance - $6.2 - 6.5 Revenue, $.9 -1.1 EBITDA plus one times
  • 15. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Organic Growth - Industry Expertise Corporate Education Healthcare Legal
  • 16. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. The Future Market Place Is Global 16
  • 17. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Global Expertise & Opportunity Asure
  • 18. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Acquisition Opportunity : Global Coverage 0 50 100 150 200 250 300 350 United Kingdom Canada Europe - NoUK Asure PC
  • 19. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Stage of Market Implementation Market growth is still large
  • 20. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. HR functions not yet widely virtualized Cloud Computing Adoption
  • 21. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. Poised For Growth • Strong financial position • Leading cloud-based solutions 21 • Complete solutions portfolio • Large market opportunity • Proven partner channel
  • 22. 2012 Copyright© Asure Software. All rights reserved. Confidential - Proprietary Information. 22 CONTACT: Jennifer Crow jcrow@asuresoftware.com