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Thursday, November 1, 12
Ray Wu 吴竺叡
                           Lean Startup Machine 精益创业器
                           Twitter: @raywu
                           Weibo: 吴竺叡raywu




Thursday, November 1, 12
Lean Startup




Thursday, November 1, 12
Lean Startup




Thursday, November 1, 12
Lean Startup




Thursday, November 1, 12
Thursday, November 1, 12
Dropbox




                           http://techcrunch.com/2011/10/19/dropbox-minimal-viable-product/

Thursday, November 1, 12
Dropbox




                           http://techcrunch.com/2011/10/19/dropbox-minimal-viable-product/

Thursday, November 1, 12
Dropbox




                           http://techcrunch.com/2011/10/19/dropbox-minimal-viable-product/

Thursday, November 1, 12
Minimum Viable Product

                           The minimum amount of
                           effort you have to exert to
                           complete exactly one turn of
                           the Build-Measure-Learn
                           feedback loop.



Thursday, November 1, 12
Thursday, November 1, 12
“Get Out
                               of the
                              Building”
            — Steve Blank, Stanford University & Four Steps to Epiphany




Thursday, November 1, 12
Why?




Thursday, November 1, 12
Why?




Thursday, November 1, 12
Instagram

                Finding the problem to solve is the hardest part

                                  • verify these problems
                           • see if people have these problems
                           • simple solution to simple problems




Thursday, November 1, 12
Get Validation




Thursday, November 1, 12
Thursday, November 1, 12
Customer Development
                                                    Chasm




                           LSM Goal: Product-Market Fit

Thursday, November 1, 12
Customer Development
                                                    Chasm




                           LSM Goal: Product-Market Fit

Thursday, November 1, 12
Customer Development
                                                    Chasm




                           LSM Goal: Product-Market Fit

Thursday, November 1, 12
Customer Development
                                                    Chasm




                           LSM Goal: Product-Market Fit

Thursday, November 1, 12
Customer Development
                                                    Chasm




                           LSM Goal: Product-Market Fit

Thursday, November 1, 12
Thursday, November 1, 12
Market   You




Thursday, November 1, 12
Summary

                                     • Minimum Viable Product
                                      • Get Out of the Building
                                          • Get Validation


        北京精益创业器:https://yoopay.cn/event/LeanBeijing

                           Discount: leaninnovationworks

Thursday, November 1, 12
Resources
                            http://leanstartupmachine.com/

                              http://validationboard.com/

                           http://startuplessonslearned.com/

                              http://theleanstartup.com/

                                http://steveblank.com/

                             http://www.ashmaurya.com/

                                  http://custdev.com/

                            http://grasshopperherder.com/
Thursday, November 1, 12
INVALIDATE MY
                            ASSUMPTIONS
                                   Thank you!

                              Weibo: @吴竺叡raywu
                                Twitter: @raywu
                           ray@leanstartupmachine.com


Thursday, November 1, 12

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