What’s the difference between Affiliate Marketing and Brand Partnerships?
Marketing 225
1. Rate My Instructor
MKTG 225
WA
Winter Quarter 2015
On several occasion, the instructor criticized the textbook and the author: “he assumed
that readers are professionals, the example in the book are more to sustain his business idea
than real case studies.”
The instructor also let the class know that he wrote some controversial posts on his
LinkedIn profile, (“possibly leading to legal complains”, and “that he didn’t care about the
consequences”).
At the beginning of the quarter, I ask if we were going to learn a CRM software. He said
no, that he “didn’t want to incur more fees for students”. The way the details are posted on the
syllabus, I thought it did include a CRM. Details should be modified and be specific as for
Microsoft Project course.
Here is a cost per class, how it is decided I have no idea:
MKTG 225 BUS& 101
Books $25 $172.35
Extra Fees $87
Out of State Fees $1167 $1167
Total $1192 $1426.35
He also said “not much could be taught in two hours and ten minutes once a week”.
Said “I cannot expect you to retain that much”, about taking the final online quiz. The quiz
was canceled. Homework changed: students had a chance between a test or make a PowerPoint
2. presentation of a CRM tool in class. With other instructors, there were no chance to change an
assignment, all instructors had a clear timeline and class objectives.
Many times, students talked over the instructor. It’s seems he really didn’t care about
results and students’ learning environment; the behavior display instructor’s weakness and lack
of authority. Time preparation to deliver appropriate content in class was neglect. Lack of
classroom management skills makes a bad teacher, as does a lack of knowledge in the subject
being taught.
The instructor was not prepared and not very successful anyway. Maybe there are issues
about unpaid preparation time. The attitude reflects a lack of working knowledge. Questions and
preparation should focus on business demand and meeting professionals. I thought colleges had
a formal state wise class curriculum. But the instructor asked students regarding the class
curriculum; I didn’t know it is based on student’s feedback and feelings?
Teaching delivery was inconsistent with expectations (what were they anyway? And how
did he defined them?) For example, he never taught us how to do an outline until for the
submission.
Yes I read the book and wrote a paper on ethics, so what? Does it make me a CRM
expert? He left students taking over the class. The attitude lead to an awkward situation:
rejection and incompatibility to stand different students’ in the same space: one student left the
class the day we had individual presentations not to see other person’s work, and the instructor
accepted the choice.
The professor presented goals in a confused way. Reading were our weekly assignments:
is there a need for an instructor to read a book? Once we had a presentation for a loyalty
program in hospitality (he told us a lot about his working life, hotels, money yeah!…), and the
other presentation was for a frequent-flyer miles program.
At least three times I heard “to not withdraw from his class”. I was really unhappy, I
wanted to withdraw but I’m in a situation to complete my Associate degree, withdrawing would
3. have delayed my plan. Although, I did ask for more homework, nothing changed and I started to
be confused and frustrated.
I was left in an awkward situation with a number of questions:
1. How many lesson plans written out for each session did the instructor have?
None, read the book and answered the questions on Canvas.
2. When the professor's lectures are all over the place and you can't figure out
what the main points are—or when and why the professor has moved from
one point to the next—something is definitely wrong.
3. Maybe the professional experience was actually educated to teach a lower-
level course?
4. If the paycheck is really the main motivation then probably some “instructors”
shouldn't be teaching in college.
5. Is instructing students merely a cover for accessing university resources for
own personal projects?
On LinkedIn, he was bragging about himself. I deleted the connection.
6. At the end of the quarter, he asked feedback from other students and listen
to them, but he never listen to me.
I had a discussion with one of my classmates, only both of us. The student told me that
the instructor “wants to see how to retrieve data”. But “he, himself, never showed us how to do
it”. The same student, in Marketing Degree, talked about apprehension to address the issues
directly to the instructor and has fear to complain to the dean about all the statements
described above. But the student also added that “the Dean of Marketing Department has a
similar teaching method”.
Another student in class at the end said that “we obviously cannot add CRM on our
resume!”.
Because of growing dissatisfaction, at the end he said that he had “a good news” that
“next quarter the class is going to include a CRM software”, “and students who are interested can
meet with him”.
4. Spring quarter I reach out to him but in the email he says that “licenses and authorization
need to be worked out”.
I paid for a shity class with an untrustworthy college instructor. But by American College
Law, the word of the instructor is binding the school to provide the training promised.
I will keep you informed.